Product/Brand Management Director manages, develops, and oversees the implementation of marketing activities to maximize sales of a brand. Analyzes brand performance, brand competitiveness, and product trends in the marketplace and develops marketing strategies for a brand. Being a Product/Brand Management Director reviews marketing metrics to determine the effectiveness and value of marketing strategies or campaigns. Leads the development, curation, and deployment of marketing content and identifies effective sales channels. Additionally, Product/Brand Management Director translates marketing initiatives into specific projects and actionable plans. Works with management and team leaders to identify and implement appropriate sales strategies or improve direction for current campaigns. Ensures product and brand initiatives are consistent and support the organization's public image. Requires a bachelor's degree. Typically reports to a director. The Product/Brand Management Director typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. To be a Product/Brand Management Director typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. (Copyright 2024 Salary.com)
GENERAL JOB SUMMARY:
To provide leadership to the Program Management department to ensure non EVMS programs meet the customer schedule and budgeted profit in support of Senior Management’s strategic vision.
ESSENTIAL JOB FUNCTIONS:
Other Job Functions
SUPERVISORY RESPONSIBILITY:
KNOWLEDGE, SKILLS AND ABILITIES REQUIRED:
EDUCATION AND EXPERIENCE:
Job Benefits:
Disability Accessibility Accommodation
If you require an accommodation to navigate or apply to our careers site, please send your request to HRAccessibility@kratosdefense.com or call 858-964-2916. Any inquires not related to requesting an accommodation will be discarded.
Pay Transparency
The company will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant.
Job Applicant Privacy Notice
For applicants in the EU and California residents, please review our privacy notice.
From: Kratos Defense
0 Product/Brand Management Director jobs found in York, PA area