Product/Brand Management Manager, Sr. manages, develops, and implements marketing activities to maximize sales of an assigned brand. Analyzes brand performance, brand competitiveness, and product trends in the marketplace and develops marketing strategies for a brand. Being a Product/Brand Management Manager, Sr. reviews marketing metrics to determine the effectiveness and value of marketing strategies or campaigns. Leads the development, curation, and deployment of marketing content and identifies appropriate sales channels. Additionally, Product/Brand Management Manager, Sr. translates marketing initiatives into specific projects and actionable plans. Works with management and team leaders to identify and implement appropriate sales strategies or improve direction for current campaigns. Ensures product and brand initiatives are consistent and support the organization's public image. Requires a bachelor's degree. Typically reports to a director. The Product/Brand Management Manager, Sr. manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Product/Brand Management Manager, Sr. typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)
General Purpose:
Direct and coordinate overall plant operations and priorities, and through managers, supervisors, and staff, ensure product is produced efficiently and within cost parameters. Provide work direction to management and employees within the guidelines of standard work rules, union contract provisions (if applicable), and employment policies. Is held accountable for achieving the plant’s key performance indicators. Support the Continuous Improvement (CI) initiative to improve productivity, quality, efficiency of operations, and the facility’s culture. Manage the overall operating budget including capital and expense projects. Direct personnel activities of department, such as recruitment, hiring, performance evaluations, and salary adjustments using independent judgment within the framework of established human resources policies and practices.
This is a single incumbent plant manager job and is typically responsible for a small to medium sized plant (plant does not have an assistant plant manager).
Job Duties and Responsibilities:
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0 Product/Brand Management Manager, Sr. jobs found in Duluth, MN area