Public Relations Director directs and implements a company's public relations strategies. Manages media relations, announcements, editorial placement, and speaking opportunities. Being a Public Relations Director evaluates and authorizes all forms of communication regarding the organization for release to the public. Develops press releases, white papers and supporting materials. Additionally, Public Relations Director requires a bachelor's degree. Typically reports to top management. The Public Relations Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. To be a Public Relations Director typically requires 5+ years of managerial experience. (Copyright 2024 Salary.com)
Greenbrier Healthcare Center, a member of the CommuniCare Health Services, is seeking an experienced health care professional with sales and marketing abilities for the position of Director of Public Relations. This is an internal and external position that will focus on community marketing and will serve as a backup for admissions while being an advocate and example of superior customer service.
PURPOSE/BELIEF STATEMENT
The position of Director of Public Relations will be responsible for developing and maintaining referral relationships in the community and to meet and exceed current budgeted census goals for our facility. The yearly and quarterly sales and marketing plans will focus the day to day job tasks. The efforts of this position will work in tandem with the strategic business plan, as well as the leadership team, in the facility.
WHAT WE OFFER
The Director of Public Relations will enjoy a competitive salary and PTO package in a great, team atmosphere. CommuniCare offers full time employees a menu of benefit options from life and disability plans to medical, dental, and vision coverage from quality benefit carriers. We also offer 401(k) with employer match and Flexible Spending Accounts.
Do you have what it takes to be the next Director of Public Relations at Greenbrier Parma Healthcare Center?
QUALIFICATIONS/EXPERIENCE REQUIREMENTS
JOB DUTIES/RESPONSIBILITIES
As the Director of Public Relations, you will take charge of:
ABOUT US
A family-owned company, we have grown to become one of the nation’s largest providers of post-acute care, which includes skilled nursing rehabilitation centers, long-term care centers, assisted living communities, independent rehabilitation centers, and long-term acute care hospitals (LTACH). Since 1984, we have provided superior, comprehensive management services for the development and management of adult living communities. We have a single job description at CommuniCare, "to reach out with our hearts and touch the hearts of others." Through this effort we create "Caring Communities" where staff, residents, clients, and family members care for and about one another.
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