Regional Marketing Manager jobs in New Orleans, LA
Regional Marketing Manager develops and implements strategic marketing plans for an organization in a regional level. Stays abreast of changes in the marketing environment to best serve the objectives of the organization and adjusts plans accordingly. Being a Regional Marketing Manager researches and develops pricing policies and recommends appropriate sales channels. Requires a bachelor's degree. Additionally, Regional Marketing Manager typically reports to a head of a unit/department. The Regional Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Extensive knowledge of department processes. To be a Regional Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 to 3 years supervisory experience may be required. (Copyright 2024 Salary.com)
Recently Added Regional Marketing Manager jobs
- Ruby Slipper Restaurant Group
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Orleans, LA
OTHER
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The Ruby Slipper Restaurant Group Story:
Ruby Slipper Restaurant Group is one of the fastest growing restaurant groups in the Southern United States. Born from a small storefront in New Orleans’ Mid-City neighborhood, the group has grown to operate two brands with multiple restaurants (and we're still growing!). Both Ruby Slipper Café and Ruby Sunshine put a Big Easy twist on Southern brunch classics. We believe that there’s no place like brunch. It’s not just food, or a meal, it’s a culture! A common ground, a community, a lifestyle – we’re all about #thatbrunchlife!
Summary of Position:
For the Louisiana and Guld Coast Region: The Marketing Manager is responsible to assist in the planning, development and implementation the Organization’s marketing strategies and communications; maximize company sales through effective execution of annual marketing plan; strengthen the Organization’s position as a great member of the communities in which we operate and; create exciting brand awareness. These outcomes will be achieved by utilizing the most effective approaches while maximizing cost efficiencies.
Duties & Responsibilities:
Sales Driving – maximize overall sales and traffic growth by leading the development of short and long-term marketing objectives, strategies, and tactics.
- Participate in the development and implementation of annual marketing and media plan related to digital, email, and corporate communication.
- Actively participate in the development and execution of short and long-term profitable sales-building plans for local marketing programs, tactics and activities.
- In partnership with Executive Director of Marketing (EDM), drive development of overall Digital (social, loyalty program, email, paid media, etc.) strategy while overseeing program creation, execution and tracking.
- Partner with EDM on integration of Digital within the development and execution of profitable sales-building and restaurant- specific plans.
- Lead the integration of Marketing plans and initiatives as it pertains to new restaurant grand openings and remodels.
- Responsible for clear, concise and regular communication to appropriate Teams regarding all marketing-driven activities.
Brand Management – ensure the brands’ appearance and integrity are well represented, communicated, and maintained.
- Ensure Organization’s desired image and position is clearly and consistently communicated through copy direction, design development, production and distribution of the Organization’s in-restaurant POP, public relations and merchandising materials.
- Responsible for upkeep of the organization’s guest-facing website, design/appearance and content management.
- Responsible for overseeing Campaign POP and menu ordering process.
- Collaborate and oversee in conjunction with the EDM the company’s external communications firm to ensure pitches are timely, on-brand and aligned with company strategy.
- Approve donation requests.
- Act as principal coordinator for partnership efforts responsible for partnering with the EDM on the planning and implementation of comprehensive programs and partnerships.
- Lead the identification and implementation of programs which support the image of Ruby Slipper Restaurant Group as a great neighbor within each of the communities we operate.
Marketing Budget – develop, track and achieve marketing budget within aligned parameters.
- Responsible for maintaining and reconciling marketing budget.
- Provide monthly summary to EDM outlining current month and year-to-date expenditures, and through year-end projections digital marketing and other projects as assigned.
Analysis – provide information and insight surrounding: 1) effectiveness of marketing-driven programs and activities; and 2) competitors in the market-places in which we operate.
- Collaborate with EDM on tracking, monitoring, evaluating and reporting on effectiveness of both short- / long-term marketing activities as related to social marketing and other projects as assigned.
- Ensure understanding of competitive practices by supervising collection of competitive menus and promotional materials by market for each one of our major competitors.
Increase Organizational Knowledge – increase the depth, breadth, accessibility and usability of the Organization’s knowledge of marketing-related information.
- Partner with EDM to establish priorities and develop programs & materials supporting identified locations.
- Participate and lead Local Marketing Workshops that focus on increasing Organizational Knowledge at all levels through sharing and education of established Local Store Marketing best practices and Toolkits.
- Partner with EDM to create, maintain and post marketing-related resources on company intranet.
- Pursue knowledge sharing endeavors with industry peers and organizations; share cross-functionally as appropriate.
- Seek out and engage in ongoing learning and self-development opportunities.
Qualifications:
- Bachelor’s degree in marketing or related field
- Minimum 2-3 years of experience in corporate marketing role
- Expert experience in managing and implementing marekting plans and initiatives
- Strong communication skills
- Basic understanding of restaurant operations and P&L management
- Detail-oriented, self-starter
- Excellent computer skills; proficient in the use of the MS Office products
- 30 Days Ago
- Storage Rentals of America
-
Slidell, LA
FULL_TIME
- Become the newest member of our exciting team at Storage Rentals of America (SROA) as we redefine self-storage! We are currently looking to add a Regional Manager with a winning attitude, outstanding ...
- 24 Days Ago
- Nola Staffing
-
Orleans, LA
FULL_TIME
- Responsibilities: Directing Safety, Health, Evironmental and Quality excellence in accordance with Company, State, and Federal regulations. Management of all recycling operations including receiving, ...
- 27 Days Ago
- Marriott International
-
Orleans, LA
FULL_TIME
- Job Number 24009442Job Category Sales & MarketingLocation W New Orleans - French Quarter, 316 Chartres Street, New Orleans, Louisiana, United States VIEW ON MAPSchedule Full-TimeLocated Remotely? NRel...
- Just Posted
- Solar Alternatives
-
Orleans, LA
FULL_TIME
- Join the #1 Energy Independence company in the Gulf South! Winner of the 2018 LifeCity Employee Wellness Award and 2021 Inc 5000 Fastest Growing Companies, Solar Alternatives' mission is to provide en...
- 26 Days Ago
- RNGD
-
Orleans, LA
FULL_TIME
- About the Company RNGD (a Palmisano Company) is a rapidly scaling organization emerging as a nationally recognized leader in construction through our unique Renegade mindset focused on innovation, cre...
- 26 Days Ago
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0 Regional Marketing Manager jobs found in New Orleans, LA area
- Product Connections - A WIS International Company
-
New Orleans, LA
- Benefits: Flex PTO Program Full Benefits Package: Medical, Dental, Vision, 401-k Career Advancement Potential – Performa...
- 4/24/2024 12:00:00 AM
- Audacy
-
New Orleans, LA
- **Overview** This is the ideal role for a high caliber-marketing professional with significant success in digital campai...
- 4/24/2024 12:00:00 AM
- LOPA
-
New Orleans, LA
- LOPA is an EEO employer - M/F/Vets/Disabled Job Title: Donation Services Coordinator II Department: Hospital Services Re...
- 4/24/2024 12:00:00 AM
- RNGD
-
New Orleans, LA
- About the Company RNGD (a Palmisano Company) is a rapidly scaling organization emerging as a nationally recognized leade...
- 4/23/2024 12:00:00 AM
- Hiring Now!
-
Arabi, LA
- Were unique. You should be, too. Were changing lives every day. For both our patients and our team members. Are you inno...
- 4/23/2024 12:00:00 AM
- Solar Alternatives
-
New Orleans, LA
- Join the #1 Energy Independence company in the Gulf South! Winner of the 2018 LifeCity Employee Wellness Award and 2021 ...
- 4/21/2024 12:00:00 AM
- Rngd
-
New Orleans, LA
- About the Company RNGD (a Palmisano Company) is a rapidly scaling organization emerging as a nationally recognized leade...
- 4/20/2024 12:00:00 AM
- Beeline Group
-
New Orleans, LA
- Offering trendy fashion accessories at great prices - that's our vision. It's a vision we've been implementing successfu...
- 4/20/2024 12:00:00 AM
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