Regional Marketing Manager jobs in Orange, CA

Regional Marketing Manager develops and implements strategic marketing plans for an organization in a regional level. Stays abreast of changes in the marketing environment to best serve the objectives of the organization and adjusts plans accordingly. Being a Regional Marketing Manager researches and develops pricing policies and recommends appropriate sales channels. Requires a bachelor's degree. Additionally, Regional Marketing Manager typically reports to a head of a unit/department. The Regional Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Extensive knowledge of department processes. To be a Regional Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 to 3 years supervisory experience may be required. (Copyright 2024 Salary.com)

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Regional Marketing Manager
  • Weedmaps
  • Irvine, CA FULL_TIME
  • Regional Marketing Manager
     
    Overview:
     
    As a Regional Marketing Manager (RMM) you are a Weedmaps expert and advocate in your region who is passionate, connected, knowledgeable and pioneering. Our Events & Lifestyle Marketing team is focused on raising brand awareness, reinforcing the brand image, driving product trial, advocating for change empowering consumers and businesses with the technology to unleash the almighty power of weed in their lives.  

    You will be weaving Weedmaps into the fabric of local scenes and creating/executing a fully integrated, 360-degree field marketing plan that includes pioneering experiential event activations at regional events, effective sales support activities, highly visible local media placements, and meaningful influencer engagement that reinforces the brand’s authenticity as a category leader.  Your day-to-day will be spent in the field executing dispensary visits and collaborating with Influencers while simultaneously managing your budgets, recapping your in-market activities and communicating effectively with other members of the Weedmaps family. You will also have the opportunity to recruit, train, manage, and regional street teams.

    The impact you'll make:
    • Lead regional field marketing efforts including developing market-level plans that support Weedmaps’ brand priorities.
    • Identify, source, manage, and execute experiential / event / brand partnerships
    • Identifying vendors for event activations and partners for high-impact media placements
    • Developing content marketing communications plans
    • Budget management and post-event analysis.
    • Partner with sales by identifying and visiting dispensaries, doctors and brands in your region, supporting Customer events (as appropriate) and developing exciting “Kickback with Weedmaps” programming that deepen our relationships within the cannabis community.
    • Manage, track, analyze and report on regional field marketing activations cross-functionally between relevant departments and communicate the results, successes and recommendations for improvement.
    • Recruit, train, manage an engaged unit of street teams in your region and recap / report their results.
    • Be an expert in local market activities, legal regulatory environment, competitive intelligence and cannabis consumer trends
    • Provide market level insight to Marketing, Sales, PR, Government Relations Social Media teams.
    What you've accomplished:
    • Extensive knowledge, passion connections within the world of weed
    • 3-5 years of experience in field marketing and/or experiential event management
    • Ability to think critically and exercise independent judgment and discretion to develop an effective Field Marketing plan for their region based on Weedmaps overall brand strategy
    • Can successfully manage multiple projects and competing priorities while collaborating with various team members to deliver quality work on time.  
    • Excellent networking and relationship building skills with an ability to engage and interact with all level(s) of customers consumers.
    • Expert organization skills and great attention to detail with a high level of personal initiative, accountability and follow-through
    • Results oriented and solution focused 
    • Flexible schedule and ability to travel up to 50% of the time (some nights and weekends are required to activate events partnerships) 
    Pluses:
    • Strong cross-functional team leader
    • Project management experience
    • Previous cannabis, liquor, tobacco Field Marketing experience

    Our 2022 Benefits:

    • Medical, Dental & Vision benefits (effective Day1):
      • Employee - employer paid premium 100%
      • Dependent - employer paid premium 80%
      • HMO - Kaiser & Anthem
      • PPO and HDHP with HSA - Anthem
    • Basic Life & AD&D - employer paid 1x salary
    • 401(k) Retirement Plan (with employer contribution)
    • PTO (3 weeks accrued); 5 sick days
    • Supplemental, voluntary benefits
      • Kindbody (family planning/fertility) including up to $10,000 towards cash-pay services
      • Goodly (Student Loan Repayment/529 Education Savings) including a company contribution of up to $1,000/year
      • FSA (Medical, Dependent, Transit and Parking)
      • Voluntary Life Insurance
      • Critical Illness Insurance
      • Accident Insurance
      • Short- and long-term disability Insurance
      • Pet Insurance
      • Company-paid identity theft protection
      • Rocket Lawyer legal services platform
    • Paid parental leave
    • Reimbursements for home office setup and monthly WiFi

    Why Weedmaps?

    • You get to play a meaningful role in the future of cannabis and how it’s regarded globally
    • Catered lunches provided while working in the office
    • Casual work environment, read no fancy clothes required, but you are free to dress to the nines!
    • Generous PTO and company holidays
    • Endless opportunities to network and connect with your fellow Weedmappers through education and speaker series, Employee Resource Groups, happy hours, team celebrations, game nights and much more!

    Weedmaps is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, protected veteran status, or any other basis protected by applicable law, and will not be discriminated against on the basis of disability. We are looking for the smartest and most passionate people who want to join our team and develop the services, systems, and marketplaces that will serve the marijuana industry in the decades to come. Our company uses E-Verify to confirm the employment eligibility of all newly hired employees. To learn more about E-Verify, including your rights and responsibilities, please visit www.dhs.gov/E-Verify.

    Applicants may be entitled to reasonable accommodations under the terms of the ADA and state/local laws.  Please inform us if you need assistance participating in the interview process.

    About Weedmaps:

    WM Technology, Inc.’s (Nasdaq: MAPS) mission is to power a transparent and inclusive global cannabis economy. Now in its second decade, WM Technology has been a driving force behind much of the legislative change we’ve seen in the past 10 years.

    Founded in 2008, WM Technology, is a leading technology and software infrastructure provider to the cannabis industry, comprising a B2C platform, Weedmaps, and B2B software, WM Business. The cloud-based SaaS solutions from WM Business provide an end-to-end operating system for cannabis retailers. WM Business’ tools support compliance with the complex, disparate, and constantly evolving regulations applicable to the cannabis industry. Through its website and mobile apps, WM Technology provides consumers with the latest information about cannabis retailers, brands, and products, facilitating product discovery and driving engagement with our retail and brand customers.

    WM Technology holds a strong belief in the power of cannabis and the importance of enabling safe, legal access to consumers worldwide. Since inception, WM Technology has worked tirelessly, not only to become the most comprehensive platform for consumers, but to build the software solutions that power businesses compliantly in the space, to advocate for legalization, social equity, and licensing in many jurisdictions, and to facilitate further learning through partnering with subject matter experts on providing detailed, accurate information about the plant.

    Headquartered in Irvine, California, WM Technology supports remote work for all eligible employees. Visit us at www.weedmaps.com.

    #LI-REMOTE #WMFromAnywhere

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Regional Marketing Manager- BFT
  • XPONENTIAL FITNESS
  • Irvine, CA OTHER
  • Job Details Job Location: BFT Headquarters - Irvine, CA Position Type: Full Time Salary Range: $66,560.00 - $80,000.00 Salary DescriptionWho we are: Xponential Fitness is the largest global franchisor...
  • 12 Days Ago

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Incredible Account Manager
  • Incredible Marketing Inc
  • forest, CA FULL_TIME
  • WHO WE AREWe are a full service Interactive Agency, based out of our Southern California headquarters. We are a passionate team of entrepreneurs in a medium sized established digital agency. We work f...
  • 17 Days Ago

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Marketing Manager
  • Xponential Fitness
  • Irvine, CA FULL_TIME
  • Summary: The Marketing Manager will lead and support Xponential Fitness to develop marketing communications and strategies for national and local social media presence, CRM (email, text, PUSH) to supp...
  • 16 Days Ago

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Marketing Manager
  • Idea Hall
  • Costa Mesa, CA FULL_TIME
  • MARKETING MANAGERIdea Hall, an award-winning, creative communications agency based in Orange County, California, is seeking a highly motivated and skilled Marketing Manager to join our team. We have b...
  • 1 Day Ago

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Marketing Manager
  • T-Times Share, LLC
  • Orange, CA FULL_TIME,CONTRACTOR
  • About TTShare:TTShare is an innovative platform revolutionizing the golf industry by offering a unique tee time sharing experience reminiscent of Airbnb and Turo, tailored specifically for golf enthus...
  • 2 Days Ago

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Regional Marketing Manager - CycleBar
  • Xponential Fitness
  • Irvine, CA
  • Job Description Job Description Who we are: Xponential Fitness is the largest global franchisor of health and wellness b...
  • 3/18/2024 12:00:00 AM

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Business Development Manager
  • Paul Davis
  • Lake Forest, CA
  • Paul Davis provides professional residential and commercial emergency restoration services for disasters of all sizes. F...
  • 3/17/2024 12:00:00 AM

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Business Development Manager for Restoration Co. - Salary + Commission
  • Paul Davis
  • Los Angeles, CA
  • Paul Davis provides professional residential and commercial emergency restoration services for disasters of all sizes. F...
  • 3/17/2024 12:00:00 AM

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Product Manager
  • First American Financial
  • Santa Ana, CA
  • Who We Are Join a team that puts its People First! Since 1889, First American (NYSE: FAF) has held an unwavering belief ...
  • 3/17/2024 12:00:00 AM

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Senior Manager, Product Development - Finance
  • Hyundai Motor America
  • Fountain Valley, CA
  • At Hyundai, we've rethought our business and created cars that combine performance, quality, design and innovation into ...
  • 3/17/2024 12:00:00 AM

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Category Manager
  • 99 Cents Only Stores
  • Summary The Buyer/Category Manager will be responsible to drive sales growth with exciting deals, new re-orderable items...
  • 3/16/2024 12:00:00 AM

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Director of Marketing Strategy
  • Össur
  • Irvine, CA
  • The Director, Marketing Strategy for Össur’s Patient Care business will manage the end-to-end brand strategy from holist...
  • 3/16/2024 12:00:00 AM

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Senior Office Marketing Coordinator
  • Polsinelli
  • Los Angeles, CA
  • At Polsinelli, What a Law Firm Should Be, is not just our tagline, it is what we live every day. We strive to create a d...
  • 3/14/2024 12:00:00 AM

Orange is a city located in Orange County, California. It is approximately 3 miles (4.8 kilometers) north of the county seat, Santa Ana. Orange is unusual in this region because many of the homes in its Old Town District were built before 1920. While many other cities in the region demolished such houses in the 1960s, Orange decided to preserve them. The small city of Villa Park is surrounded by the city of Orange. The population was 139,812 as of 2014. The city has a total area of 25.2 square miles (65 km2), 24.8 square miles (64 km2) of which is land and 0.4 square miles (1.0 km2) of which i...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Regional Marketing Manager jobs
$107,909 to $150,872
Orange, California area prices
were up 3.0% from a year ago

Regional Marketing Manager in Vincennes, IN
Working alongside the Market Development Director, you will develop and adjust current strategy to exceed the goals set by the Corporate Marketing Team.
December 13, 2019
Regional Marketing Manager in Anaheim, CA
Based from the Mississauga, Charton Hobbs office, the RMM will report to the Ontario regional VP.
February 15, 2020
Regional Marketing Manager in Billings, MT
Please note that we do not use your information for any further marketing purposes.
January 01, 2020