Search Engine Optimization Specialist jobs in Washington, DC
Search Engine Optimization Specialist monitors site-wide daily performance metrics and uses SEO tools and techniques to optimize site traffic, improve user experience, and increase conversions. Conducts keyword research, search behavior analyses, technical audits, and content gap analyses. Being a Search Engine Optimization Specialist utilizes website analytics and a variety of SEO tools to create reports, audits and dashboards to identify areas for optimization. Conducts competitive research and deploys the latest developments in SEO. Additionally, Search Engine Optimization Specialist requires a bachelor's degree. Typically reports to a manager or head of a unit/department. The Search Engine Optimization Specialist occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be a Search Engine Optimization Specialist typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)
Recently Added Search Engine Optimization Specialist jobs
Paid Search Optimization, Lead
- Total Wine & More
-
Bethesda, MD
FULL_TIME
-
Total Wine & More is looking for a Paid Search Optimization Lead Analyst to join the Marketing Department and work in Bethesda, Maryland. You will assume a pivotal position in steering our digital marketing initiatives by fine-tuning paid search campaigns to optimize brand exposure, margin, and revenue. Your collaborative efforts with cross-functional teams will be instrumental in crafting and executing data-driven strategies tailored to resonate with our target audience, thereby contributing significantly to our overall business growth. You will be at the forefront of enhancing our online visibility and impact. Your expertise in project management and your ability to collaborate seamlessly across teams will be essential in driving the success of our paid search initiatives.You will report to the Director of Paid Search.You will:
- Monitor and analyze campaign performance, offering data-driven recommendations for continuous improvement,
- Managing YouTube campaigns, analyzing video performance, and reporting.
- Assist and collaborate with agency partners to support and manage paid search campaigns across platforms such as Google Ads, Bing Ads, YouTube, etc.
- Collaborate with the marketing team to align paid advertising efforts with broader marketing goals.
- Optimize and oversee product feeds to maximize visibility and relevance.
- Communicate campaign outcomes, insights, and suggestions effectively to internal stakeholders.
- Develop and implement a YouTube content strategy aimed at lead generation and driving store visits.
- Conduct A/B testing to fine-tune ad copy, landing pages, and other essential campaign components.
- Work with the marketing team to synchronize paid advertising initiatives with broader marketing objectives.
You will come with:- Proven experience in paid search marketing with a strong focus on e-commerce PPC strategy development and campaign management.
- Proficiency in Google Ads and YouTube Ads platforms
- Experience with budget management, bid strategy and cost per conversion optimization.
- Proficiency in using advertising platforms, including Google Ads, Bing Ads, etc.
- In-depth understanding of Google Ads, including account structure, networks, ad types, match types, targeting, and bid strategies.
- Robust analytical skills and the ability to translate data into insights and actionable recommendations.
- Strong analytical skills and a proven track record of making data-driven decisions.
We offer:- Paid Time Off (PTO)
- Generous store discounts
- Health care plans (medical, prescription, dental, vision)
- 401(k), HSA, FSA, Pre-tax commuter benefits
- Disability & life insurance coverage
- Paid parental leave
- Pet insurance
- Critical illness and accident insurance
- Discounted home and auto insurance
- College tuition assistance
- Career development & product training
- Consumer classes
- & More!
Grow with us:Total Wine & More is the country's largest independent retailer of fine wine, beer and spirits, and we continue to grow our footprint year over year. Total Wine offers exciting and unique career opportunities across the country and in our corporate office. Our strength is our people. We have a commitment to training and career growth, all in an environment that values new ideas and teamwork. If you share our entrepreneurial spirit and a passion for providing best-in-class customer experience, take a moment to apply or learn more at www.TotalWine.com/About-Us/Careers!Total Wine & More considers several factors when establishing compensation. Estimated salaries determined by third parties have not been validated by Total Wine & More. Total Wine & More is an equal opportunity employer and all qualified applicants will receive consideration for employment without discrimination based on race, color, religion, national origin, sex, sexual orientation, age, marital status, veteran status, disability, or any other characteristic protected by applicable law. Total Wine & More makes reasonable accommodations during all aspects of the employment process, including during the interview process. Total Wine & More is a Drug Free Workplace.The information provided above indicates the general nature and level of work required of the position and is not a comprehensive list of all responsibilities or qualifications. Benefits list is only a highlight of some of the benefits offered to team members; eligibility for certain benefits apply. - 1 Day Ago
Mission Optimization Specialist
- Navigant Consulting
-
Mc Lean, VA
FULL_TIME
- Job Details Job Family :Operational Effectiveness Travel Required :Up to 10% Clearance Required :Active Top Secret SCI with Polygraph What You Will Do :Engage across organizational boundaries, both in...
- Just Posted
Mechanical Systems Optimization Specialist
- Ecosystem
-
Washington, DC
FULL_TIME
- Do you know how to turn a refrigerator into an air conditioner for an apartment? If you can answer this question and you’re ready to apply your problem-solving skills on real-world projects, come join...
- 8 Days Ago
Engine Management Specialist
- Metrea Management LLC
-
Washington, DC
FULL_TIME
- Company Overview Metrea is a defense company dedicated to translating commercial innovation into solutions for the hardest problems in national security. With deep mission expertise, Metrea focuses on...
- 1 Month Ago
Employment Specialist III - Project Search
- DIDLAKE, INC.
-
Woodbridge, VA
FULL_TIME
- Starting pay $29.00/hr The Employment Specialist III provides support, assistance, and guidance to individuals with disabilities that will enable them to develop skills and enhance their ability to fu...
- 26 Days Ago
Employment Specialist III - Project Search
- Didlake, Inc.
-
Woodbridge, VA
FULL_TIME
- Starting pay $29.00/hr The Employment Specialist III provides support, assistance, and guidance to individuals with disabilities that will enable them to develop skills and enhance their ability to fu...
- 27 Days Ago
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0 Search Engine Optimization Specialist jobs found in Washington, DC area
eCommerce and SEO Specialist
- Aimpoint Inc.
-
Manassas, VA
- Job Description: Aimpoint has a need for an eCommerce specialist with the ability and experience to manage B2B and B2C s...
- 4/24/2024 12:00:00 AM
Graphic Designer & SEO Specialist
- Alpine Armoring Inc.
-
Chantilly, VA
- Job Description Job Description Benefits/Perks Competitive Compensation Paid Time Off Career Growth Opportunities Job Su...
- 4/24/2024 12:00:00 AM
Graphic Designer & SEO Specialist
- Alpine Armoring Inc.
-
Chantilly, VA
- Job Description Job Description Benefits: Competitive salary Health insurance Opportunity for advancement Benefits/Perks...
- 4/24/2024 12:00:00 AM
SEO Consultant
- Dealeron Inc.
-
Derwood, MD
- Job Description Job Description Job Description:The SEO Consultant will be responsible for handling all day-to-day tasks...
- 4/22/2024 12:00:00 AM
eCommerce and SEO Specialist
- Aimpoint Inc.
-
Manassas, VA
- Job Description: Aimpoint has a need for an eCommerce specialist with the ability and experience to manage B2B and B2C s...
- 4/22/2024 12:00:00 AM
Web Developer and SEO Specialist for a Repair and Maintenance Company in the US (Home Based Full Time)
- Virtual Coworker
-
Fairfax, VA
- Job Description 1. WordPress Development: •Design, develop, and maintain WordPress websites, ensuring high performance, ...
- 4/22/2024 12:00:00 AM
SEO Specialist
- Reingold, Inc.
-
Alexandria, VA
- Reingold is hiring a Search Engine Optimization (SEO) specialist to join our fast-paced digital marketing team. We’re lo...
- 4/21/2024 12:00:00 AM
Senior SEO Manager
- Interactive Strategies
-
Washington, DC
- Are you a seasoned SEO expert with a proven track record of driving organic growth and visibility for impactful organiza...
- 4/21/2024 12:00:00 AM
About Washington, District of Columbia
Washington, D.C. is located in the mid-Atlantic region of the U.S. East Coast. Due to the District of Columbia retrocession, the city has a total area of 68.34 square miles (177.0 km2), of which 61.05 square miles (158.1 km2) is land and 7.29 square miles (18.9 km2) (10.67%) is water. The District is bordered by Montgomery County, Maryland to the northwest; Prince George's County, Maryland to the east; Arlington County, Virginia to the south; and Alexandria, Virginia to the west.
The south bank of the Potomac River forms the District's border with Virginia and has two major tributaries: the An...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Search Engine Optimization Specialist jobs
$78,596 to $100,608
Washington, District of Columbia area prices
were up 1.3% from a year ago
were up 1.3% from a year ago
What does a Search Engine Optimization Specialist do?
Search Engine Optimization Specialist in Lawrence, MA
With working with а search engine optimization specialist, you both can design your web site to be search engine friendly starting from the underside and dealing up.
December 23, 2019
Search Engine Optimization Specialist in Rapid City, SD
These specialists understand how to write specific SEO copy and have in-depth knowledge when it comes to keyword search.
December 04, 2019
Search Engine Optimization Specialist in Cleveland, OH
Get SEO (Search Engine Optimization) Specialist Work from home internships in your inbox.
January 21, 2020