Social Media Analyst jobs in Jackson, MS

JOB DESCRIPTION

WEBMASTER/SOCIAL MEDIA MANAGER

Position No: TBD

Job Title: Webmaster/Social Media Manager

Department: Office of Communications

Salary: $50,000

FLSA Status: Exempt

Basic Job Functions and Responsibilities:

The Institute for the Advancement of Minority Health (IAMH) is seeking a motivated and experienced Webmaster to manage the organization's website and all social media platforms. The successful candidate will be responsible for ensuring that the website is up-to-date, informative, and engaging, as well as managing the organization's social media presence to increase awareness of minority health issues and promote the Institute’s mission.

Essential Job Duties and Responsibilities:

- Manage the IAMH website, ensuring that it is up-to-date, informative, and engaging for the organization's target audience.

- Develop and execute strategies to increase the website's online visibility and engagement with the community.

- Create and curate content for the website, including blog posts, news articles, research studies, and other multimedia content that promotes the organization's mission and goals.

- Conduct regular analysis of website performance using analytics tools and develop strategies for improvement to increase engagement, traffic, and donations.

- Manage the Institute’s social media presence, including creating and curating content for all relevant platforms (e.g. Facebook, Twitter, LinkedIn, Instagram, etc.).

- Develop and execute social media strategies to increase online visibility and engagement with the community.

- Proactively monitor and manage the Institute’s online reputation by responding to comments and reviews in a timely and professional manner and resolving any negative feedback.

- Collaborate with other departments, including research, education, and advocacy, to ensure that the website and social media platforms are optimized for lead generation and donor engagement.

- Stay up-to-date with the latest trends and best practices in web development, social media marketing, and digital marketing to ensure that the Institute is always ahead of the competition.

SUPERVISION RECEIVED

Administrative and/or functional supervision is received from the Director of Communications

SUPERVISION EXERCISED

Non-supervisory position.

Qualifications:

- At least 3 years of experience in web development, digital marketing, or a related field.

- Extensive experience with WordPress, HTML, CSS, and JavaScript.

- In-depth knowledge of SEO, SEM, and PPC advertising.

- Proven experience in managing social media accounts and developing successful social media campaigns.

- Strong analytical skills and experience using web analytics tools to track website and social media performance.

- Excellent written and verbal communication skills.

- Ability to work independently and as part of a team.

WORK ENVIRONMENT AND PHYSICAL DEMANDS.

The work environment and physical demand characteristics are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

● Work is performed indoors but requires frequent travel from one location to another to perform essential duties.

● Position requires frequent use of computers, phones, copies and fax machines.

● Position requires frequent interaction with employees, outside agencies, and the public.

● Must occasionally lift and/or move up to 25 pounds.

Education

Bachelor's degree in computer science, web development, digital marketing, or a related field.

Equal Opportunity Employer Statement

The Institute for the Advancement of Minority Health is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.

Job Type: Full-time

Pay: $50,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Experience level:

• 3 years
• 5 years

Schedule:

• 8 hour shift
• Day shift
• Monday to Friday

Location:

• Jackson, MS (Required)

Work Location: Remote