Social Media Analyst jobs in Rochester, MN

Social Media Analyst collects and analyzes data related to social media marketing campaigns. Analyzes social media data to identify patterns and trends. Being a Social Media Analyst monitors social media platforms to determine how a new update or feature impacts audience behavior or content performance. Identifies opportunities for campaign optimization and provides recommendations to improve targeting and messaging. Additionally, Social Media Analyst creates and maintains comprehensive reports, dashboards, and data visualizations to monitor marketing performance and communicate insights to stakeholders. Requires a bachelor's degree. Typically reports to a manager. The Social Media Analyst occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be a Social Media Analyst typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)

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Social Media Marketing Manager
  • Kahler Hotels LLC
  • Rochester, MN FULL_TIME
  • Overview

    Social Media Strategy:  To implement, manage, and analyze all social media programs. Monitor and engage in the hotel portfolio’s social media accounts, as well as experiment with new and alternative ways to leverage social media.  Dive into web and social analytics of not just our portfolio but also our competition, to see where we can improve and what we should change about our overall social strategy.  Strategize with and educate management on incorporating relevant social media techniques.  Analyze the long-term needs of the company’s social media strategy and offer data-driven recommendations that outline necessary changes to the social media and digital marketing plan.

     

    Salary Range: $50,000 - $55,000

    Responsibilities

    Content

    Work closely with the team to develop social media campaigns that help to achieve corporate and hotel-specific marketing goals

    Look for viral, shareable content online that can increase web traffic and social engagement

    Identify and implement a consistent schedule for posts by platform (i.e., LinkedIn, Facebook, etc)

    Reputation Management

    Acknowledge and respond with urgency to all guest-posted web content (i.e. Trip Advisor, Google etc.)

    Partner with operating team to ensure all negative posts/reviews addressed internally and guest follow up has occurred

    Demonstrate familiarity with all hotel services/features and local attractions/activities in order to respond to guest inquiries accurately

    Monitor trends in peer review and social media tools and applications and appropriately apply that knowledge to increase the success of the social media/reputation management program

    Reporting

    Create and submit monthly reporting on social media and reputation management trends

    When applicable, measure the awareness and financial impact of social media and reputation management on overall marketing efforts

    General

    Support KHG Mission, Vision, and Values

    Comply with KHG’s policies and procedures

    Contribute to the team’s success by accomplishing tasks and assisting with projects as needed

    Maintain knowledge and compliance with departmental policies, service procedures, & standards

    Work with on-site team to ensure our guests have the best possible experience

    Attend department meetings and training sessions as necessary

    Hospitality is 24/7, availability can not be restricted

    Understand company’s emergency procedures and be able to apply them when necessary

    Report any incidents, property damage or injuries immediately to Manager/Supervisor

    Other duties as assigned by Manager and/or Supervisor

    Qualifications

    Education & Experience Preferred

    College degree or 2 years demonstrated experience in social media marketing, preferably in a hospitality or food and beverage environment

    High School Diploma or equivalent required

     

    Skills Required/Preferred

    (Required) Knowledge of various social media advertising platforms (Facebook, Instagram, Linkedin, Twitter, Pinterest, Yelp, Google, etc.)

    (Required) Technical knowledge and competency in necessary systems and software (Microsoft Word, Excel, Powerpoint, etc.)

    (Required) Excellent professional writing skills and written/verbal communication skills

    (Required) Organized and detail oriented

    (Required) Excellent time management skills

    Experience with web analytics platforms (Google Analytic, etc.)

    Experience with social media/reputation tracking platforms (Hootsuite, ChatMeter, etc.)

    Exceptional multi-tasking and problem-solving skills

    Excellent interpersonal skills

     

    Key Performance Indicators

    Exhibits the following performance expectations:

    Teamwork

    Dependability

    Communication

    Understands Role, Responsibilities and Job Skills

    Time Management and Planning

    Quality of Work

    Safety

    Adhere to schedule/work hours

    Work is completed in a timely, professional manner, based on expectations and deadlines

  • 8 Days Ago

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Social Media Specialist
  • Scheels
  • Rochester, MN FULL_TIME
  • Do you love sports, fitness, fashion or the outdoors? SCHEELS can turn your passion into a rewarding career through our extensive business and product training. SCHEELS is a leader in the sporting goo...
  • 2 Months Ago

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CDL OTR Truck Drivers
  • Wright Media
  • ROCHESTER, MN FULL_TIME
  • Founded more than 50 years ago, Crete Carrier has grown to one of the nationa™s largest, privately held trucking companies. Along with sister company, Shaffer Trucking, and wholly-owned subsidiary, Hu...
  • 12 Days Ago

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Company OTR Truck Drivers
  • Wright Media
  • ROCHESTER, MN FULL_TIME
  • Founded more than 50 years ago, Crete Carrier has grown to one of the nationa™s largest, privately held trucking companies. Along with sister company, Shaffer Trucking, and wholly-owned subsidiary, Hu...
  • 12 Days Ago

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Account Executive
  • Townsquare Media
  • Owatonna, MN FULL_TIME
  • Account Executive At Townsquare we are a team of driven individuals who push ourselves and those around us to grow personally and professionally. You can expect a dynamic and competitive work environm...
  • 3 Days Ago

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Account Executive
  • Townsquare Media
  • Faribault, MN FULL_TIME
  • Account Executive At Townsquare we are a team of driven individuals who push ourselves and those around us to grow personally and professionally. You can expect a dynamic and competitive work environm...
  • 3 Days Ago

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0 Social Media Analyst jobs found in Rochester, MN area

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Marketing Specialist - Supplemental - Remote
  • Careerbuilder
  • Rochester, MN
  • Why Mayo Clinic Mayo Clinic is top-ranked in more specialties than any other care provider according to U.S. News & Worl...
  • 3/19/2024 12:00:00 AM

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AEM/DITA Technical Product Owner (Remote)
  • Da Vinci Software
  • Rochester, MN
  • Overview: Our client is seeking a Product Owner who understands and considers both the business and the technical engine...
  • 3/18/2024 12:00:00 AM

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SCS: Event Marketer
  • Leaf Home
  • Rochester, MN
  • Meet Leaf Home, the leading provider of technology-driven home solutions that is on a mission to make homeownership easy...
  • 3/17/2024 12:00:00 AM

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Product Manager - Refuse Vehicles
  • Oshkosh Corp.
  • Dodge Center, MN
  • About McNeilus, an Oshkosh Company McNeilus Truck and Manufacturing Inc. is committed to serving everyday heroes and is ...
  • 3/17/2024 12:00:00 AM

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Online Survey Taker (Remote)
  • Survey Junkie
  • Kenyon, MN
  • Make money from home! Earn extra cash by taking paid online surveys.
  • 3/17/2024 12:00:00 AM

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Customer Engagement Manager>
  • PetSmart, Inc.
  • Rochester, MN
  • PetSmart, Inc. - 4603 Maine Ave SE, Ste 109 [Department Supervisor] As a Customer Engagement Manager at PetSmart, Inc., ...
  • 3/16/2024 12:00:00 AM

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Online Survey Taker (Remote)
  • Survey Junkie
  • Goodhue, MN
  • Make money from home! Earn extra cash by taking paid online surveys.
  • 3/15/2024 12:00:00 AM

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Part Time Product Demonstrator in Costco
  • CDS (Club Demonstration Services)
  • Rochester, MN
  • If you enjoy interacting with people, Club Demonstration Services (CDS) may be the right fit for you! As the preferred m...
  • 1/26/2023 12:00:00 AM

Rochester is a city founded in 1854 in the U.S. State of Minnesota and is the county seat of Olmsted County located on the Zumbro River's south fork in Southeast Minnesota. It is Minnesota's third-largest city and the largest city located outside the Minneapolis-St. Paul Metropolitan Statistical Area. As of 2015, the Rochester metropolitan area has a population of 215,884. According to the 2010 United States Census the city has a population of 106,769. The U.S. Census Bureau estimated that the 2017 population was 115,733. It is the home of the Mayo Clinic and an IBM facility, formerly one of t...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Social Media Analyst jobs
$68,498 to $95,185
Rochester, Minnesota area prices
were up 1.3% from a year ago