Social Media Analyst, Sr. collects and analyzes data related to social media marketing campaigns. Analyzes social media data to identify patterns and trends. Being a Social Media Analyst, Sr. monitors social media platforms to determine how a new update or feature impacts audience behavior or content performance. Identifies opportunities for campaign optimization and provides recommendations to improve targeting and messaging. Additionally, Social Media Analyst, Sr. creates and maintains comprehensive reports, dashboards, and data visualizations to monitor marketing performance and communicate insights to stakeholders. Requires a bachelor's degree. Typically reports to a manager. The Social Media Analyst, Sr. work is generally independent and collaborative in nature. Contributes to moderately complex aspects of a project. To be a Social Media Analyst, Sr. typically requires 4-7 years of related experience. (Copyright 2024 Salary.com)
Applications without a portfolio will not be considered. Please provide a link to a photography portfolio, recent professional social media account(s), or provide screenshots of published work that show audience engagement.
Responsible for original and professional content for Pulpo Group restaurants for social media, public newsletters, printed collateral, digital advertising, etc. Expected to manage all brand pages by creating engaging content, responding to guests, engaging with local groups/influencers, creating a social media strategy specific to each location, executing marketing material as requested, and creating social media ads for all TPG locations.
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Job Type: Full-time
Pay: $50,000.00 - $55,000.00 per year
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Work Location: Hybrid remote in Ann Arbor, MI 48104
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