Social Media Communications Specialist is responsible for creating and administering content on all social media platforms to grow an audience and build brand awareness. Designs and drives high-quality social media content and campaigns that consistently align with established strategies and branding. Being a Social Media Communications Specialist conducts market research to identify social media best practices, trends, and insights. Builds and executes a social media strategy through competitor research, platform determination, benchmarking, messaging, and audience identification. Additionally, Social Media Communications Specialist tracks and analyzes metrics to gain insight on traffic, demographics, and effectiveness. Requires a bachelor's degree. Typically reports to a manager. The Social Media Communications Specialist work is closely managed. Works on projects/matters of limited complexity in a support role. To be a Social Media Communications Specialist typically requires 0-2 years of related experience. (Copyright 2024 Salary.com)
Position Summary:
Join the Corporate Communications team in the Marketing Department to help support internal communications. The Communications Specialist will work with others on the Corporate Communications team, as well as other internal departments, to create and publish content for associates and other audiences.
If you have prior experience working with content creation for intranets, blogs or publications and working in a team environment with editing/publishing content – we want to hear from you!
Major Responsibilities:
Qualifications:
Physical Requirements:
Penske is an Equal Opportunity Employer.
Job Function: Marketing & Communications
Job Family: General Administration
Address: 100 Gundy Drive
Primary Location: US-PA-Reading
Employer: Penske Truck Leasing Co., L.P.
Req ID: 2326627
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