Social Media Communications Specialist jobs in San Antonio, TX

Social Media Communications Specialist is responsible for creating and administering content on all social media platforms to grow an audience and build brand awareness. Designs and drives high-quality social media content and campaigns that consistently align with established strategies and branding. Being a Social Media Communications Specialist conducts market research to identify social media best practices, trends, and insights. Builds and executes a social media strategy through competitor research, platform determination, benchmarking, messaging, and audience identification. Additionally, Social Media Communications Specialist tracks and analyzes metrics to gain insight on traffic, demographics, and effectiveness. Requires a bachelor's degree. Typically reports to a manager. The Social Media Communications Specialist work is closely managed. Works on projects/matters of limited complexity in a support role. To be a Social Media Communications Specialist typically requires 0-2 years of related experience. (Copyright 2024 Salary.com)

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Social Media Communications Specialist
  • Hallmark University
  • San Antonio, TX FULL_TIME
  • About Us

    Since 1969, Hallmark University has been driven by a mission - to change lives. Everything we do revolves around our core values of integrity, excellence, efficiency, and effectiveness. We distinguish ourselves through our commitment to innovative academic degree programs, our alignment with your industry partners, and the development of character in every student.

    SUMMARY OF THE JOB:   

    The social media and Communications Specialist is responsible for the implementation of the organization’s social media and communications strategy across various community relation types. Responsibilities will include the management of key areas such as; social media presence, social media advertising, content creation, and public relations assistance. This position will be focused on progression of recruitment and community engagement. Other duties may be necessary to compliment the evolving strategy to grow the organizations online presence.

    ESSENTIAL FUNCTIONS:

    • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
    • Generate, edit, publish, and share daily/weekly content (original text, images, video, or HTML) that builds meaningful connections and encourages community members to take action.
    • Set up and optimize company pages within each platform to increase the visibility of company’s social content
    • Moderate all user-generated content in line with the moderation policy for each community
    • Reputation management through responding to reviews, disputing negative reviews via YELP, Google, BING and other platforms
    • Create editorial calendars and syndication schedules.
    • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
    • Collaborate with other departments (admissions, student services etc.) to manage reputation, identify key players and coordinate actions.
    • Contribute to strategy development of inquiry generation through paid social media advertising
    • Identify, prioritize, develop and post compelling content including videos and photos to university's social media channels that illustrates university culture and campus life.
    • Curate stories and of content for public relations.
    • Create press releases, guest blogs, university stories, and other articles that amplify the happenings of Hallmark University.
    • Generate community feedback and manage online reputation.
    • Increase positive online reviews and decrease negative online reviews through review management strategies.
    • Expand communication channels to increase media and employer contacts and relationships for maximum reach.
    • Engage with and interview members of our community.
    • Review and report community engagement metrics to show effectiveness and growth
    REQUIREMENTS & SKILLS:

    • Proven success and experience in social media marketing or as a Digital Media Specialist
    • Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
    • Expert understanding of the various platforms and create content for the uniqueness of the platforms
    • Demonstrable social networking experience and social analytics tools knowledge
    • Adequate knowledge of web design, web development, CRO and SEO
    • Knowledge of online marketing and good understanding of major marketing channels
    • Positive attitude, detail and customer oriented with good multitasking and organizational ability.
    • Excellent grammar, spelling and speaking skills
    • BS in Communications, Marketing, Business, New Media or Public Relations
     KNOWLEDGE/ SKILLS/ABILITIES:

    • Experience with managing an online presence on social media sites including but not limited to; Facebook, Twitter, TikTok, Snapchat, Twitch, YouTube, and LinkedIn and any emerging platforms
    • Experience managing paid advertising campaigns on social media platforms.
    • Experience designing and editing press releases and kits.
    • Experience posting to the various platforms.
    • Ability to use design software such as Canva or Adobe Creative Suite
    • Strong customer service skills
    • Ability to photograph and edit posts using software
    • Understanding of online marketing processes and behaviors
    • Agility to manage crisis situations and negative feedback.
    QUALIFICATIONS AND EXPERIENCE: 

    PREFERRED- 

    • BA/BS degree in Marketing
     REQUIRED-

    • 3-4 years of success and experience with Social Media Management and Communications Development
    • High School Diploma
     

     

  • 22 Days Ago

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Social Media Communications Specialist (FT)
  • Hallmark University
  • San Antonio, TX FULL_TIME
  • About UsSince 1969, Hallmark University has been driven by a mission - to change lives. Everything we do revolves around our core values of integrity, excellence, efficiency, and effectiveness. We dis...
  • 19 Days Ago

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Communications and Digital Media Specialist
  • Center for Christian Growth, Inc.
  • New, TX FULL_TIME
  • Position Overview: The Communications and Digital Media Specialist is a full-time position supporting the Communications department. Responsibilities include creating emails, blog posts, newsletters, ...
  • 13 Days Ago

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COMMUNICATIONS AND DIGITAL MEDIA SPECIALIST
  • CENTER FOR CHRISTIAN GROWTH INC
  • New, TX OTHER
  • Job Details Job Location: New Braunfels - New Braunfels, TX Position Type: Full Time Salary Range: Undisclosed Job Shift: Day Job Category: Marketing DescriptionPosition Overview: The Communications a...
  • 15 Days Ago

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Communications Specialist - Digital Media
  • New Braunfels Utilities
  • New, TX FULL_TIME
  • The Communications Specialist – Digital Media is a dynamic professional responsible for developing and coordinating internal and external content through various media methods. This role emphasizes ex...
  • 24 Days Ago

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Social Media Marketing Specialist
  • SwipeTrack Solutions
  • San Antonio, TX FULL_TIME
  • We are seeking an innovative and experienced Social Media Marketing Specialist to join our team and drive the online presence of our 39 bingo halls across Texas. The ideal candidate will be responsibl...
  • 2 Days Ago

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0 Social Media Communications Specialist jobs found in San Antonio, TX area

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Director, Client Engagement-Remote
  • Bright Horizons
  • San Antonio, TX
  • The Director of Client Engagement Marketing allows you to leverage your expertise in marketing strategy and client growt...
  • 4/18/2024 12:00:00 AM

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Client Marketing Manager-Remote
  • Bright Horizons
  • San Antonio, TX
  • Reporting to the Director, Client Engagement, the Manager, Client Marketing (CMM) plays a critical role in leading engag...
  • 4/18/2024 12:00:00 AM

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Marketing Specialist
  • Robert Half
  • Windcrest, TX
  • Marketing and Communication Specialist, 5x ONSITE IN WINDCREST, TX JOB SUMMARY:The ideal candidate will be responsible f...
  • 4/17/2024 12:00:00 AM

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Client Marketing Manager-Remote
  • Bright Horizons
  • San Antonio, TX
  • Reporting to the Director, Client Engagement, the Manager, Client Marketing (CMM) plays a critical role in leading engag...
  • 4/16/2024 12:00:00 AM

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Director, Client Engagement-Remote
  • Bright Horizons
  • San Antonio, TX
  • The Director of Client Engagement Marketing allows you to leverage your expertise in marketing strategy and client growt...
  • 4/16/2024 12:00:00 AM

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Communications Specialist II
  • Labor On Demand Inc.
  • San Antonio, TX
  • Job Description Job Description Position Summary This position is focused on communicating the various services we provi...
  • 4/14/2024 12:00:00 AM

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Forklift Operator 1st shift
  • WeCare Denali
  • San Antonio, TX
  • ** Forklift Operator 1st shift** **Job Category****:** Operators **Requisition Number****:** FORKL001587 Showing 1 locat...
  • 4/14/2024 12:00:00 AM

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Engineering Associate 1
  • CPS Energy
  • San Antonio, TX
  • We are engineers, high line workers, power plant managers, accountants, electricians, project coordinators, risk analyst...
  • 4/14/2024 12:00:00 AM

San Antonio (/ˌsæn ænˈtoʊnioʊ/; from Spanish, "Saint Anthony"), officially the City of San Antonio, is the seventh-most populous city in the United States, and the second-most populous city in both Texas and the Southern United States, with more than 1.5 million residents. Founded as a Spanish mission and colonial outpost in 1718, the city became the first chartered civil settlement in present-day Texas in 1731. The area was still part of the Spanish Empire, and later of the Mexican Republic. Today it is the state's oldest municipality. The city's deep history is contrasted with its rapid rec...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Social Media Communications Specialist jobs
$49,568 to $63,996
San Antonio, Texas area prices
were up 1.2% from a year ago

Social Media Communications Specialist in Waco, TX
Pip’s island is seeking a Social Media Communications Specialist to join our growing marketing team.
December 31, 2019
Social Media Communications Specialist in Queens Village, NY
Support other Public Affairs Communications Channels (30%).
November 27, 2019
Assistant/Associate Director for Communications, Content Creation.
November 30, 2019
Social Media Communications Specialist in Monroe, LA
Social Media Responsible for the daily maintenance and growth of AOM’s social media channels (Facebook, Twitter, LinkedIn and YouTube), including ongoing posting and real-time listening and audience engagement.
February 01, 2020