Social Media Marketing Manager jobs in Lexington, KY

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Social Media Marketing Specialist
  • Kentucky Eagle, Inc.
  • Lexington, KY FULL_TIME
  • Kentucky Eagle is in the happy hour, long weekend, after 5 o’clock business. We are a family-built company, delivering the best beer, wine, and spirits come hell or high water. Our team works harder and longer, striving for excellence in everything we do. We are leaders in the industry. And we’re proud of it.
    This position will be responsible for leading Kentucky Eagle’s social media marketing strategy and campaigns for our brands as well as being responsible for our e-commerce platforms. The position will create new social media campaigns and use established content from our suppliers to market Kentucky Eagle and its portfolio to a diverse group of people in a fresh and innovative way.
    Main Responsibilities
    • Execute objectives established by VP of Sales and Marketing.
    • Create digital marketing strategy to support Kentucky Eagle and our supplier’s growth plans.
    • Create targeted digital marketing campaigns to drive consumer trial. Track and measure success (impressions, CTR, and sales lift).
    • Manage and update retail portal with regular updates.
    • Work with vendors to continuously improve the portal to provide a better experience for retailers.
    • Use site analytics to enhance and improve the online retailer experience.
    • Develop monthly newsletters, weekly special release material and daily retailer portal updates.
    • Develop and manage training programs for e-commerce platform(s).
    • Communicate with retailers and customers using multiple social media channels to promote our brands (e.g. Facebook, Tik Tok, Instagram and Twitter).
    • Attract and increase follower of Kentucky Eagle social media channels.
    • Manage and update Kentucky Eagle website.
    • Use established content and create new content to promote Kentucky Eagle and its portfolio.
    • Develop organized reporting on campaign metrics (e.g. likes, impressions and comments).
    • Support media initiatives, including campaigns for community relations and social responsibility.
    • Adhere to and enforce all applicable Kentucky ABC policies and standards.
    • Measure and track retailer portal performance:
      • Usership rates
      • Trends
      • Integration of sales goals into e-commerce platform(s)
      • Enhancements
      • Site friendliness internal and external
    • Understand Kentucky Eagle’s portfolio, brand positioning, marketing strategies and internal/external relationships.
    Minimum Qualifications
    • Bachelor’s degree in Marketing, Communications or equivalent experience managing corporate social media marketing programs.
    • 2 years or more of experience with social media platforms (e.g. Facebook, Tik Tok, Instagram)
    • 2 years creating and publishing social media content.
    • Understanding of influencer metrics and their impact on the business.
    • 1 year of experience with geo-fencing and google analytics preferred.
    • Strong analytical skills.
    • Highly organized with ability to manage multiple priorities and coordinate multiple projects simultaneously.
    • Strong communication and project management skills.
    Kentucky Eagle was built on teamwork and equal opportunity. We will continue to be successful when people are treated fairly and allowed to advance and achieve their full potential. It is the policy of Kentucky Eagle to ensure equal employment opportunity without discrimination or harassment on the basis of race, color, religion, gender, age, national origin, sexual orientation, citizenship status, veteran status, disability, pregnancy or any other characteristic protected by law.
  • 22 Days Ago

S
Front Desk Receptionist/Social media manager
  • SHEFFA GROUP INC
  • Lexington, KY FULL_TIME,PART_TIME
  • ```Duties```- Greet and welcome guests in a professional and friendly manner- Answer phone calls and direct them to the appropriate department or individual- Schedule appointments and maintain calenda...
  • 15 Days Ago

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Front of House Manager
  • Millstone Social
  • Richmond, KY FULL_TIME
  • Job Summary:We are seeking a skilled and customer-oriented Front of House Leader to join our team. As a FoH Manager, you will be responsible for providing exceptional service to our guests, managing s...
  • 2 Days Ago

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Social Media Coordinator
  • Paul Miller Motor Company
  • Lexington, KY FULL_TIME
  • Do you enjoy creating content for Instagram and TikTok? Do you have an eye for what catches viewers' attention on social media? If so, we have a spot for you! We are looking for a talented Social Medi...
  • 1 Day Ago

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Collectibles Dealer / Warehouse / Social Media
  • Good Old Comics
  • Lexington, KY FULL_TIME,PART_TIME
  • Summary Established, Authorized Dealer is looking for the right person to join our licensed home-based business team. We deal in collectibles such as comic books, books, posters, albums, action figure...
  • 23 Days Ago

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Director Social Media & Sports Communication
  • US Equestrian Fed
  • Lexington, KY FULL_TIME
  • JOB SUMMARY:Under direction of the Chief Marketing & Content Officer, this position oversees logistics of all sport and social communications, serving as press officer at major events, and serving as ...
  • 1 Month Ago

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0 Social Media Marketing Manager jobs found in Lexington, KY area

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Marketing Director
  • Castle & Key Distillery
  • Frankfort, KY
  • DIRECTOR OF MARKETING OPPORTUNITY Location: Frankfort, KY, with partial work-from-home Position: Full-time Out-of-state ...
  • 4/26/2024 12:00:00 AM

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Marketing Director
  • Castle & Key Distillery
  • Frankfort, KY
  • DIRECTOR OF MARKETING OPPORTUNITY Location: Frankfort, KY, with partial work-from-home Position: Full-time Out-of-state ...
  • 4/25/2024 12:00:00 AM

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Digital Marketing Specialist
  • BRAINBOX Immersive Marketing
  • Lexington, KY
  • Job Description Job Description Digital Marketing Specialist BRAINBOX Intelligent Marketing (BBIM) is a full-service exp...
  • 4/25/2024 12:00:00 AM

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Photographer/Videographer
  • Thekyshop
  • Lexington, KY
  • **Photographer/Videographer APPLY NOW** Lexington, Kentucky Creative 45000 - 55000 usd / year Fri, Sep 03, 2021 Full tim...
  • 4/25/2024 12:00:00 AM

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Outside Sales Representative
  • Hibu Inc.
  • Lexington, KY
  • ** Outside Sales Representative** **Job Category****:** Premise Sales **Requisition Number****:** DIGIT06665 Showing 1 l...
  • 4/25/2024 12:00:00 AM

O
Marketing Intern| Rupp Arena
  • Oak View Group
  • Lexington, KY
  • Oak View Group: Oak View Group is the global leader in venue development, management, and premium hospitality services f...
  • 4/23/2024 12:00:00 AM

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Senior Content Editor
  • US Equestrian Fed
  • Lexington, KY
  • Job Description Job Description JOB SUMMARY: Under the general direction of the Chief Marketing & Content Officer, this ...
  • 4/22/2024 12:00:00 AM

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Commercial Field Marketing Manager (Remote)
  • Sans Institute
  • Frankfort, KY
  • SANS Institute Commercial Field Marketing Manager (Remote) Frankfort , Kentucky Apply Now SANS Institute (SANS) launched...
  • 4/22/2024 12:00:00 AM

Lexington, consolidated with Fayette County and often denoted as Lexington-Fayette, is the second-largest city in Kentucky and the 60th-largest city in the United States. By land area, Lexington is the 28th largest city in the United States. Known as the "Horse Capital of the World," it is the heart of the state's Bluegrass region. It has a nonpartisan mayor-council form of government, with 12 council districts and three members elected at large, with the highest vote-getter designated vice mayor. In the 2017 U.S. Census Estimate, the city's population was 321,959, anchoring a metropolitan are...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Social Media Marketing Manager jobs
$53,945 to $65,824
Lexington, Kentucky area prices
were up 1.2% from a year ago

Social Media Marketing Manager
Develop and nurture an effective, productive and respectful rapport and working relationship with students, faculty and staff co-workers, and various campus and community constituencies maintaining an appropriate level of professionalism.
October 12, 2022
Manage social media channels to grow the presence of our brands and connect with our communities by responding to user-generated posts, comments, inquiries and direct messages in a timely fashion.
February 03, 2023
Stay current on new trends in social media, including industry landscape, competitor activities, as well as glean insight from our own test and learns to update our best practices.
February 07, 2023
Monitor effective benchmarks for measuring the impact of social media programs, and analyze, review, and report on effectiveness of campaigns in an effort to maximize results.
February 08, 2023
Creates comprehensive social media strategies, defining programs that use social media marketing techniques to increase visibility, membership, and traffic across all client brands.
April 25, 2023
Demonstrate strong written, telephone, and electronic (email and internet) communication skills and strengths in public speaking.
May 18, 2023