Social Media Marketing Manager jobs in Poughkeepsie, NY

Job Title

Job Description

Allrecipes is seeking a Social Media Editor to join its team. The ideal candidate loves data, strategy, content creation, and, most importantly, food!

Responsibilities:

• Partner with the Director, Engagement & Audience Development to help execute a social media growth strategy for key platforms to extend the digital reach of the brand, drive engagement plus referral traffic.

• Write highly engaging copy for daily flat and video posts for various social platforms.

• Monitor and engage with the brand's followers and community across platforms.

• Act as the social team project manager by maintaining our cross-platform calendar for social media content.

• Partner with print, video, and visual teams to develop cross-platform, traffic-driving editorial campaigns.

• Monitor current social trends and competitors' social media presence to identify new opportunities and leverage best practices.

• Collaborate with video, visuals, and kitchen teams on original social-first content.

Requirements:

• Bachelor's degree in Journalism/Communications, Marketing, English or related field, or equivalent training and/or experience

• Minimum 3 years experience in digital social media for a large brand

• Strong analytics experience using Google Analytics, Meta Business Suite, and other analytics tools

• Exceptional writing skills, including SEO expertise, with the ability to capture and effectively convey brand voice

• Strong attention to detail plus hatred of typos

• Energetic, well-organized, and proactive team player

• Basic Photoshop, Canva, and CMS skills are preferred

• Familiarity with social media publishing platforms such as Dash Hudson and True Anthem is a plus

• Strong knowledge, experience, or interest in food, cooking, and the culinary world is a plus

It is the policy of Dotdash Meredith to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities.Accommodation requests can be made by emailing .

The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here:https://www.e-verify.gov/employees

Pay Range

The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of Dotdash Meredith's total compensation package for employees. Other compensation may include annual bonuses, and short- and long-term incentives.In addition,Dotdash Meredith provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with Dotdash Meredith and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.