Social Media Marketing Manager jobs in Scranton, PA

Overview:
We are seeking a talented and experienced Social Media Manager to join our team. As a Social Media Manager, you will be responsible for developing and implementing social media strategies to enhance our brand presence and engage with our target audience. This is an exciting opportunity to shape our social media presence and drive growth for our company.

Responsibilities:
- Develop and execute social media strategies to increase brand awareness, drive engagement, and generate leads
- Manage all social media platforms including Facebook, Instagram, Twitter, LinkedIn, and YouTube
- Create and curate engaging content that aligns with our brand voice and resonates with our target audience
- Monitor social media trends, tools, and applications to stay updated with the latest industry developments
- Conduct market research to identify opportunities for growth and improvement
- Collaborate with cross-functional teams including marketing, PR, and design to ensure consistency in messaging and branding
- Analyze social media metrics and generate reports to measure the success of campaigns
- Stay up-to-date with emerging social media trends and best practices

Skills:
- Proven experience in social media management, preferably in a similar industry
- Strong understanding of social media platforms, algorithms, and best practices
- Excellent written and verbal communication skills
- Proficiency in content creation, photography, graphic design, and video editing
- Knowledge of social listening tools to monitor brand mentions and sentiment analysis
- Familiarity with digital marketing strategies including SEO and SEM
- Ability to analyze data and generate actionable insights
- Strong organizational skills with the ability to manage multiple projects simultaneously

If you are a creative thinker with a passion for social media marketing and a desire to make an impact, we would love to hear from you. Join our team as a Social Media Manager and help us take our brand to new heights.

Job Type: Part-time

Pay: From $33,000.00 per year

Expected hours: 20 – 35 per week

Benefits:

• Flexible schedule
• Paid time off

Schedule:

• 8 hour shift
• Choose your own hours
• Day shift
• Evening shift
• Overtime
• Weekends as needed

Experience:

• Marketing: 1 year (Preferred)

Ability to Commute:

• Kingston, PA 18704 (Required)

Ability to Relocate:

• Kingston, PA 18704: Relocate before starting work (Required)

Work Location: In person