Social Media Marketing Manager jobs in Utica, NY

JOB SUMMARY:

We are seeking an experienced social media professional with 3-5 years of agency experience to join our team! This role is responsible for managing the organic paid social presence and overall strategy for designated clients, creating short and long-form content, including social media posts, sales/landing pages, and email campaigns/sequences. Additionally, this role will be responsible for managing projects and being a liaison for larger initiatives.

This position is a hybrid, part-time position with the opportunity for growth. Applicants must supply their own computer and a secure internet connection to perform job responsibilities.

Candidates must be located in Central New York and can work in person with our Utica, NY-based team as needed. Agencies, business owners, virtual assistants, and out-of-state applicants will be automatically rejected. Work samples or a portfolio are strongly preferred when applying to this position.

JOB REQUIREMENTS:

• Responsible for organic social media content creation for 3-5 clients on a daily basis
• Create and manage paid Meta/LinkedIn/Google Ads for designated clients
• Create content calendars for managed accounts across multiple social media platforms
• Craft innovative short and long-term digital strategies based on client objectives
• Create social graphics and/or communicate needs to the graphic design team
• Create and manage email marketing efforts and blog posts for clients and/or agency
• Assist with lead nurturing efforts for client campaigns
• Various project duties include project management, research, copywriting (sales/landing pages, email marketing, blogs), platform management, campaign ideation and development, etc.
• Work with clients on a routine basis to understand their needs, coach them through capturing first-party content, and gain approval of their content calendar
• Create and monitor client reports and live dashboards
• Manage and create paid social media campaigns - Meta, LinkedIn, YouTube, and TikTok
• Manage and create Google Ad campaigns (Google Ad Grants)
• Assist FMN Creative staff and clients as assigned with various duties
• Flexibility to make your own remote schedule M-F between the hours of 9am-6pm EST
• Role is up to 30 hours weekly

QUALIFICATIONS:

• 3 years of demonstrated industry experience that includes copywriting, lead generation and nurturing, social media management, and/or social media advertising
• Bachelor’s degree in Marketing and/or related field
• Exceptional working knowledge of social media platforms, including Meta (platform itself, as well as Business Manager, Ads Manager, and Creator Studio), LinkedIn, YouTube, TikTok
• Exceptional writer with keen attention to detail and impeccable punctuation
• Knowledgeable and ideally experienced with using Kajabi or a similar e-course platform
• Values the perfect combination of copy, creative, and strategy that can cut through the social noise
• Demonstrated experience and success in social media (organic and paid social)
• Experience in email marketing, including Mailchimp, Active Campaign, Constant Contact, and/or Kajabi
• Experience and demonstrated results in creating social media strategies
• Experience creating content and managing multiple social media channels for clients (minimum of 2 clients at a time)
• Demonstrated writing and communication abilities, with prior experience blogging, writing copy, social media posts, ads, etc.

WE’RE LOOKING FOR THIS TYPE OF PERSON:

• Proactive, responsible, extremely detail-oriented, and organized
• Outgoing personality with a ‘can do’ attitude and willing to bring new ideas to the table
• Experienced G-Suite user who has competence in G-Docs, G-Sheets, G-Slides, etc.
• Experience with Asana or a similar project management tool
• Seeking a long-term role with a growing Social Media Agency
• Rockstar multi-tasker that can prioritize and seamlessly manage multiple projects
• Comfortable and confident in front of clients (this position will work directly with clients)
• At ease working in a fast-paced, client-centric digital environment
• Maintains a professional remote work environment (you have a quiet space of your own to work from, and are disciplined in working at your own pace)
• Accountable, reliable, and can honestly distinguish time spent working on a client’s Facebook vs their own newsfeed
• Critical and creative thinker with a desire to think outside the box
• Passionate about emerging media and the intersections of digital marketing, branding, and storytelling
• Demonstrated work history and/or passion for social impact organizations
• Seeking a career-launching opportunity, not just a gig

THE CULTURE:

Our team at FMN Creative is dedicated to helping clients achieve their social media goals while making a positive impact. We value quality work, staying ahead of industry trends, and fostering a professional yet fun work environment. If you are passionate about using social media for social impact and are looking for a career-launching opportunity, we want to hear from you.

ABOUT FMN CREATIVE:

• FMN Creative is a WBE Certified Social Media Agency that specializes in turning clicks into customers for a diverse range of clients. We work with nonprofit organizations, medical practices, municipalities, higher education institutions, course creators, and B2B organizations. To learn more about us and view our work, please visit www.FMNCreative.com.

Job Type: Part-time

Pay: From $23.00 per hour

Expected hours: 25 – 30 per week

Benefits:

• Flexible schedule

Schedule:

• Monday to Friday

Education:

• Bachelor's (Required)

Experience:

• Marketing Agency: 2 years (Required)

Ability to Commute:

• Utica, NY 13501 (Required)

Work Location: Hybrid remote in Utica, NY 13501