TITLE: Communications Manager - Carrier Marketing
POSITION TYPE: Full Time (W2)
LOCATION: Ridgefield Park, NJ
ABOUT
WorldLink:
WorldLink
is a rapidly growing information technology company at
the forefront of the tech transformation. From custom
software development to cloud hosting, from big data
to cognitive computing, we help companies harness
and leverage today’s most cutting-edge digital
technologies to create value and grow.
Collaborative. Respectful. Work hard Play hard. A place to
dream and do. These are just a few words that describe
what life is like at WorldLink. We embrace a culture of
experimentation and constantly strive for improvement and
learning.
We take
pride in our employees and their future with continued
growth and career advancement. We put TEAM first. We are a
competitive group that like to win. We're grounded by
humility and driven by ambition. We're passionate, and
we love tough problems and new challenges. You don't
hear a lot of "I don't know how" or "I
can't" at WorldLink. If you are passionate about
what you do and having fun while doing it; tired of rigid
and strict work environments and would like to work in a
non-bureaucratic startup cultural environment, WorldLink may
be the place for you.
For more
information about our craft, visit
https://worldlink-us.com
.
WHO
we’re looking for:
We are
looking for a Communications Manager - Carrier Marketing who will be responsible for the management and administration of developing,
coordinating and implementing marketing strategies for the Carrier account
team. We’re looking for a best in class Manager, one with strong communications
skills, a can-do attitude and a passion to learn and be a part of a high
performance account marketing team. To
be successful, you will have experience managing and developing marketing
communication programs, preferably in the mobile telecommunication field. You will possess leadership skills to own
and drive your responsibilities to successful completion with optimal results.
You will be adaptive, a good listener, able to work in a fast-paced environment
collaborating with your cross functional colleagues. You will report to the Director of Marketing.
You will champion mobile products and work closely with your fellow marketing colleagues to help
build and manage marketing programs that support product launches in our
customer’s retail channels and sell out of those products. You will bring your
passion and creative thinking to improve our go-to-market processes and better
our digital, CRM, loyalty, retail and local marketing programs. You will be entrusted with customer communication.
Our ideal candidate will have an education in marketing
and an understanding of product-marketing as it relates to a retail based
business. You will possess knowledge
about the mobile industry, mobile products and the carriers and their networks.
You will have working knowledge of principals that drive business such as
budget management, supply and demand, price and promotion and performance and
analysis.
As a Communications Manager, you will be a valued member
of the marketing and account team. You
will have an invaluable experience, developing your marketing skills in the
fast paced mobile industry working for one of the most innovative brands in the
world while serving the most dynamic carrier in the world.
Role
and Responsibilities:
- Be a positive, cooperative and proactive contributing
member of the Carrier account marketing team.
- Manage
and lead weekly Go-to-Market (GTM) readiness meetings for all new product launches.
- Manage
and lead launch day reporting in partnership with category managers for all
product launches.
- Manage
and lead account led paid media strategy and execution with channel marketing
team.
- Manage
demand gen marketing programs in partnership with Carrier customer to drive
awareness of new products and drive revenue growth.
- Partner
with your sales team to build and manage local marketing programs in
opportunity markets to drive revenue growth.
- Work
with Sales, Product Management and Carriers to ensure revenue and
profit goals are achieved.
- Work
with business planning and finance partners to secure funding for new marketing
programs including new program setup within business systems.
- Help
coordinate return on investment analysis on marketing programs with business
planning and finance partners.
- Contribute
to PowerPoint slide preparation for marketing and product launch storytelling.
Required Experience and Education:
- 5-7
years’ experience working in advertising, product marketing or channel
marketing function serving a sales organization.
- Bachelor’s Degree, preferably in Marketing from an
accredited college or university.
- Experience
in the mobile telecom industry a plus.
- Proven
experience building and managing marketing programs that drive sales growth.
- Proven
experience leading meetings, organizing people and processes.
- Experience
with Adobe Acrobat preferred.
Necessary Skills and Attributes:
-
Self-motivated
individual with the ability to thrive in a team-based or
independent environment.
- Detail-oriented with strong
organization skills.
- Ability to work in a
fast-paced environment.
- Limited supervision
and the exercise of discretion.
- Ability
to ideate new concepts and creative problem solve a must.
- Above
average MS Office skills with focus on PowerPoint slide building.
- Budget
management and Excel proficiency.
- Must
be able to write, read, analyze, interpret, present, and explain mobile device
technical product specifications when needed.
- Ability to develop and maintain excellent working relationships with
all appropriate levels within and outside the company.
- Ability to plan,
organize, and prioritize multiple assignments and projects.
- Ability to read
and interpret marketing documents, media materials, and contracts (or related
documents) based on corporate legal and marketing standards and philosophy.
- Polished
and effective verbal and written skills. Demonstrated
competency in both oral and written communication modes for internal and
external personnel at all levels, especially in the sales and marketing,
logistical, or financial areas of clients, prospects, and company.
- Superior
level of collateral development and project management skills, including the
ability to prepare written plans and schedules, identify objectives, create
promotional materials, coordinate and direct project teams, manage creative
developers, select and control printing and production resources, and manage
budgets.
Physical Demands:
The
physical demands described here are representative of
those that must be met by contract employee to
successfully perform the essential functions of this
job. Reasonable accommodations may be made to enable
individuals with disabilities to perform the essential
functions.
While
performing the duties of this job, the contract employee is
occasionally required to stand, clean, crawl, kneel, sit,
sort, hold, squat, stoop, stand, twist the body, walk, use
hands to finger, handle, or feel objects, tools or
controls, reach with hands and arms, climb stairs or ladders
and scaffolding, talk or hear, and lift up to 20 pounds.
Specific vision abilities required by the job include
ability to distinguish the nature of objects by using the
eye. Operate a computer keyboard and view a video display
terminal between 50% - 95% of work time, including prolonged
periods of time. Requires considerable (90% ) work utilizing
high visual acuity/detail, numeric/character distinction, and
moderate hand/finger dexterity.
Performs
work under time schedules and stress which are normally
periodic or cyclical, including time sensitive deadlines,
intellectual challenge, some language barriers, and project
management deadlines. May require working additional time
beyond normal schedule and periodic travel.
WHAT
we’ll bring:
During
your interview process, our team can fill you in on all the
details of our industry-competitive benefits and career
development opportunities. A few highlights
include:
-
Medical
Plans
- Dental
Plans
- Vision Plan
- Life &
Accidental Death & Dismemberment
- Short-Term
Disability
- Long-Term Disability
- Critical Illness/ Accident/ Hospital Indemnity/ Identity
Theft Protection
- 401(k)
WHAT
you should know:
Our
success begins and ends with our people. We embrace
diverse perspectives and value unique human
experiences. WorldLink is an Equal Employment
Opportunity and Affirmative Action employer. All employment
at WorldLink is decided on the basis of
qualifications, merit, and business need. We endeavor
to continue our footprint as a diverse organization by
highlighting opportunities for all people. WorldLink
considers applicants for all positions without regard to
race, color, religion or belief, sex, (including pregnancy and
gender identity), age, national origin, political affiliation,
citizenship status, marital status, military/veteran status,
genetic information, sexual orientation, gender identity,
physical or mental disability or any other characteristic
protected by applicable laws. People with disabilities who need
assistance with any part of the application process should
contact us.
This
job description is designed to cover the main responsibilities
and duties of the role but is not designed to be a
comprehensive list of all.