Social Media Marketing and Communications Manager jobs in Worcester, MA

Social Media Marketing and Communications Manager manages a team of specialists that create social media content and campaigns. Ensures work is consistently aligned with established strategies and branding. Being a Social Media Marketing and Communications Manager analyzes social media data and uses it to improve content and campaigns. Identifies opportunities to grow the audience and improve brand awareness. Additionally, Social Media Marketing and Communications Manager performs research on current benchmark trends and audience preferences. Stays up to date with current technologies and trends in social media, design tools, and applications. Requires a bachelor's degree. Typically reports to a director. The Social Media Marketing and Communications Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Social Media Marketing and Communications Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)

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Social Media and Influencer Marketing Manager
  • Nested Bean
  • Hudson, MA FULL_TIME
  • Company Description

    Nested Bean pioneered an innovative and award-winning line of infant sleepwear that rapidly grew to be the trusted brand by millions of parents. With an Ecommerce first approach, we have relied on digital marketing channels to engage, educate and delight our customers.

    http://www.nestedbean.com

    We seek a creative out of box thinker with a keen understanding of impactful visual content for story-telling and education, to connect with our audience and grow brand affinity, loyalty and stewardship. If you are looking for a challenging and rewarding experience to help you grow both individually and professionally, we would love to hear from you.

    Job Description

    • Lead social media campaigns that demonstrate an acute understanding of brand, audience, channel best practices and creative trends
    • Own social media channel growth, audience awareness, education and engagement
    • Drive the strategic inclusion of social media across brand programs through content development and community management
    • Curate and cultivate meaningful relationships with a spectrum of influencers, creators, managers & agents.
    • Define and execute influencer and creator strategy, influencer contracts, incentives and asset delivery
    • Lead planning and execution of thoughtful, engaging social media events with partners
    • Ensure alignment of social media strategies to marketing goals; and demonstrate business impact through insights and analysis
    • Plan A/B tests on social media to reach and exceed KPIs
    • Concept, plan and execute mailers for influencers
    • Manage multiple projects on time and on budget
    • Track & compile campaign KPI's for monthly recaps & analysis
    • Manage production of social-first creatives aligned to each channel’s best practices

    Qualifications

    • 3-5 years of social media marketing and project management experience
    • Capable of multi-tasking across initiatives and campaigns
    • Experience building content calendar
    • Experience integrating social activations with broader marketing campaigns
    • Creatively inclined with experience writing copy on social media when engaging with community or developing a hashtag strategy
    • Deep knowledge and understanding of social platforms – Meta (Instagram/FB), TikTok, YouTube - including both organic and paid distribution strategies
    • Experience with creator/influencer recruiting tools, campaign posting and analytics tools
    • Experience with Sprout Social, Brandwatch and Sprinklr a bonus
    • Always on top of the latest industry, platform and digital trends
    • Creative out of box thinker. Keen understanding of impactful visual content; photography, videography and/or design skills a plus
    • Flexible to evolving responsibilities in a growing company

    Additional Information

    Medical, Dental, Vision Insurance, 401K, Commuter Benefits Offered

    Hybrid location requirements. Twice a week in office.

    All your information will be kept confidential according to EEO guidelines.

     

  • 13 Days Ago

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Online Marketing Manager - Unternehmenskommunikation / PR / Social Media (m/w/d)
  • KRONOSPAN GmbH Lampertswalde
  • Lampertswalde, MA FULL_TIME
  • ❮ ❯ Online Marketing Manager - Unternehmenskommunikation / PR / Social Media (m/w/d) Über das UnternehmenWir sind ein weltweit führender Hersteller von hochwertigen Holzwerkstoffen. Seit unsere Geschä...
  • 17 Days Ago

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Marketing, Event and Social Media Coordinator
  • Goldfish Swim School - Milford
  • Milford, MA PART_TIME
  • Are you looking for a great gig where the work is actually fun? Do you want to work somewhere you can get real job experience and make a difference? Check out Goldfish Swim School! We’re a rapidly gro...
  • 28 Days Ago

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Social Media Manager
  • Fitness Holdings - Crunch Fitness
  • Fitchburg, MA FULL_TIME
  • Fitness Holdings Northeast LLC is looking for a Social Media Manager to join our growing team! We are a franchise of CRUNCH Fitness. We are headquartered in Greenwich, CT. Our mission is to launch a n...
  • Just Posted

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Social Media Manager
  • Fitness Holdings - Crunch Fitness
  • Westborough, MA FULL_TIME
  • Fitness Holdings Northeast LLC is looking for a Social Media Manager to join our growing team! We are a franchise of CRUNCH Fitness. We are headquartered in Greenwich, CT. Our mission is to launch a n...
  • 10 Days Ago

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Manager of Marketing & Communications (Northborough, MA OR Austin, TX...
  • Wisetek
  • Northborough, MA FULL_TIME
  • Wisetek is looking for a Manager of Marketing, Communications and Sustainability to be a key member of the Wisetek Team, who will work out of Wisetek offices located in XXX. Reporting to the Vice Pres...
  • 11 Days Ago

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0 Social Media Marketing and Communications Manager jobs found in Worcester, MA area

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Product Marketing Associate
  • Natixis Investment Managers
  • Boston, MA
  • Description What you will do: Support monthly, quarterly, and annual product deliverables across affiliates. Prepare, up...
  • 3/27/2024 12:00:00 AM

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Entry Level Account Manager
  • Business Development Firm
  • Boston, MA
  • Job Description Job Description We are one of Boston's most respected companies united by a single goal: to exceed our c...
  • 3/26/2024 12:00:00 AM

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Marketing Campaign Manager
  • The Hollister Group
  • Boston, MA
  • Marketing Campaign Manager One of our clients in the legal field is excited to partner with a Marketing Campaign Manager...
  • 3/25/2024 12:00:00 AM

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Program Manager
  • TSNE
  • Mattapan, MA
  • Overview: Mattapan Food and Fitness Coalition (MFFC) (mattapanfoodandfit.org)grew out of an effort to draw on the wonder...
  • 3/25/2024 12:00:00 AM

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Senior Manager, Technical Program Management - Enterprise Data
  • Capital One
  • Worcester, MA
  • Center 3 (19075), United States of America, McLean, Virginia Senior Manager, Technical Program Management - Enterprise D...
  • 3/25/2024 12:00:00 AM

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Customer Service Representative (Entry-Level)
  • Barton Associates Careers
  • Worcester, MA
  • Overview: Work hard and grow fast with Barton Associates! For this entry-level position, were seeking competitive, caree...
  • 3/25/2024 12:00:00 AM

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Billing Specialist / Project Accountant
  • Kleinfelder Inc
  • Worcester, MA
  • Job Description: Take Your Corporate Career to the Next Level Are you ready to be challenged, make a difference, and exp...
  • 3/24/2024 12:00:00 AM

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Foreman Installation HVAC/R
  • CoolSys
  • Worcester, MA
  • Overview: With over 150 years of experience, CoolSys is the market-leading indoor environment solutions company. Our ful...
  • 3/20/2024 12:00:00 AM

Worcester has a total area of 38.6 square miles (100 km2), 37.6 square miles (97 km2) of land and 1.0 square mile (2.6 km2) (roughly 2.59%) of water. Worcester is bordered by the towns of Auburn, Grafton, Holden, Leicester, Millbury, Paxton, Shrewsbury, and West Boylston. Worcester is known as the Heart of the Commonwealth, because of its proximity to the center of Massachusetts. The city is about 40 miles (64 km) west of Boston, 50 miles (80 km) east of Springfield, and 38 miles (61 km) northwest of Providence, Rhode Island. The Blackstone River forms in the center of Worcester by the conflue...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Social Media Marketing and Communications Manager jobs
$113,059 to $147,889
Worcester, Massachusetts area prices
were up 1.6% from a year ago

Social Media Marketing and Communications Manager in Providence, RI
One of the most important differences that social networks have made to marketing communication is the fact that, unlike traditional marketing methods, which were only able to offer one-way channels of communication, it offers the ability for companies and clients to communicate with each other in real time.
February 05, 2020
Social Media Marketing and Communications Manager in Pascagoula, MS
Gen Z consistently cites YouTube as their go-to social media platform and students want to learn what it is like to attend an institution directly from their future peers.
January 25, 2020
Social Media Marketing and Communications Manager in Bakersfield, CA
The increased usage of social media marketing has ensured that almost everyone who advertises online has the opportunity to see their brand go viral, whereas with traditional forms of marketing, only larger corporations were able to afford the high costs of TV and radio advertising, which gave them an unprecedented advantage.
January 21, 2020