Student Union Director jobs in Sacramento, CA

The Student Senate for California Community Colleges is seeking a dynamic and experienced professional to join our team as the Director of Outreach and Communications. The successful candidate will be responsible for developing and implementing comprehensive outreach and communication strategies to enhance the organization's visibility, engage key stakeholders, and promote our mission and initiatives. This role requires a seasoned leader with a strong background in marketing, outreach, and communication, particularly social media.  Responsibilities include:

Strategic Planning:

• Develop and execute a comprehensive outreach and communications strategy aligned with organizational goals.
• Collaborate with senior leadership to ensure alignment of communication and outreach efforts with overall business objectives.

Stakeholder Engagement:

• Cultivate and maintain relationships with key stakeholders, including government agencies, community organizations, partners, and educational institutions.
• Identify and implement initiatives to engage stakeholders and build a supportive network.

Public Relations:

• Develop and maintain relationships with media outlets to secure positive coverage.
• Draft and edit press releases, articles, and other communication materials.

Content Development:

• Oversee the creation of compelling and impactful content for various channels, including website, social media, newsletters, and other communication platforms.
• Ensure consistency in messaging and branding across all communication materials.

Digital and Social Media Management:

• Develop and implement strategies to enhance the organization's online presence.
• Monitor and analyze social media trends, adapting strategies as needed to maximize engagement.

Community Outreach:

• Oversee implementation of initiatives to engage with local communities, emphasizing inclusivity and diversity.
• Oversee the coordination of outreach events, workshops, and partnerships to strengthen ties with target audiences.

Collaboration and Team Management:

• Work closely with cross-functional teams to ensure effective communication of key messages.
• Lead and mentor a team of communication professionals, providing guidance and support.