eCommerce Marketing Analyst jobs in Grand Rapids, MI
eCommerce Marketing Analyst is responsible for daily and routine activities to maintain e-commerce websites and to support the vision and strategy for achieving corporate sales and conversion goals. Coordinates digital assets and performs quality checks to maintain accurate product data. Being an eCommerce Marketing Analyst uses marketing platforms to create and implement email campaigns for promotions and customer engagement. Tests new tools, technologies, and channels and uses SEO tools to optimize searching and responsiveness. Additionally, eCommerce Marketing Analyst maintains visual appeal and compelling content of e-commerce website. Tracks site traffic, user behavior, and trends; reports and analyzes program effectiveness. Requires a bachelor's degree. Typically reports to a manager. The eCommerce Marketing Analyst occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be an eCommerce Marketing Analyst typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)
Recently Added eCommerce Marketing Analyst jobs
Marketing Analyst
- ddm marketing + communications
-
Grand Rapids, MI
FULL_TIME
-
MARKETING ANALYST - JOB DESCRIPTION
As a Marketing Analyst, you will play a crucial role in supporting the marketing efforts within the organization. You will use the insights you find to help ddm and our clients make better business decisions – like increasing revenue or optimizing marketing campaigns. You will be responsible for collecting and interpreting research about market trends, customer experience, competitors’ activities, and marketing strategies for our company and our clients. Your duties include identifying target audiences, gathering web analytics, and providing actionable recommendations to drive toward determined KPIs.
Your primary function: Marketing Analyst
Your roles to support that function:- Compile and analyze marketing data
- Provide actionable insights to drive client success
- Build marketing dashboards
- Provide regular reporting
- Troubleshoot and maintain marketing data
- Develop, own, and manage analytic and reporting processes
Specific duties and responsibilities to support your roles:- Analyze marketing metrics for effect/cause relationships between outcomes and marketing activities.
- Help determine marketing KPIs and work with other internal departments to ensure accurate tracking.
- Serve as the subject matter expert on analytics for clients by understanding business goals and providing plans for consistent analysis and reporting of marketing data.
- Scope, build, and maintain dashboards to visualize marketing performance.
- Mine and analyze data to identify key trends, segments, and associations.
- Identify potential testing opportunities to optimize marketing activities.
- Effectively communicate performance and recommendations to internal and external stakeholders.
- Work cross-departmentally to create a holistic view of marketing analytics for clients.
- Manage data sources and troubleshoot to ensure data integrity.
- Provide proactive solutions based on data analysis.
- Support department teams with regular reporting needs such as monthly media campaign reporting.
Professional skills and qualifications needed for consideration:- 4 years of experience in marketing analytics
- BA degree in relevant field, such as marketing, statistics, or business.
- Strong experience with Google Analytics 4. Experience with Mixpanel and Google Tag Manager is a plus.
- Highly proficient in data manipulation through Microsoft Excel.
- Proficient in data visualization platforms such as Looker Studio, Tableau, and Power BI.
- Familiarity with marketing tools such as CRMs (Salesforce, Hubspot, etc.), marketing automation platforms (Salesforce Marketing Cloud, Hubspot, Marketo, Pardot, etc.), media platforms (Meta, TikTok, LinkedIn, Hootsuite, etc.), and other tools (SEMRush, Monsido, Cision, etc.).
- Understanding of data integrity, such as best practice for data structure, data hygiene, and attribution.
- Proficient in problem-solving and critical thinking, with the ability to analyze situations, evaluate information, and devise effective recommendations.
- Strong understanding of business and marketing strategies, the customer journey, and marketing channels.
- The ability to write and understand SQL and RegEx is a plus.
WHO IS DDM?Some specifics that guide expectations of all team members:Know our passion: Amaze our clients
Understand our niche: Delivering extraordinary service and amazing solutions to highly complex or regulated industries.
Exhibit our core values:- Serve our clients tenaciously.
- Respect the team.
- Be curious – first ask why then tackle how.
- Run through the wall attitude.
- Deliver excellence, not excuses.
- Play up a level.
- 27 Days Ago
Manager, Ecommerce Marketing
- Better Talent Advisors
-
Grand Rapids, MI
FULL_TIME
- This is a 100% remote position. Candidates must reside in the United States and be eligible to work in the US. ABOUT US We are a well established company operating in the industrial supply space. We s...
- 17 Days Ago
eCommerce Business Analyst
- CQL
-
Grand Rapids, MI
FULL_TIME
- We are only hiring individuals within the US. Our CodeCQL connects some of the most well-known brands with the people who love them. We are a group of authentic individuals that value forward thinking...
- 1 Month Ago
Marketing Data Analyst
- GWS Tool Group - Michigan
-
Grand Rapids, MI
FULL_TIME
- Description Job Title: Marketing Data AnalystDepartment: MarketingReports to: Marketing ManagerClassification: ExemptLocation: Grand Rapids, MITravel: Less than 10%GWS is the North American leader in ...
- 1 Month Ago
Marketing Sales Representative
- American Marketing & Publishing, L.L.C
-
Grand Rapids, MI
FULL_TIME
- American Marketing & Publishing, LLC has provided trusted and effective local advertising solutions to family-owned businesses for 25 years. Today we are one of the fastest growing fully integrated di...
- 11 Days Ago
Jr. Ecommerce Merchandiser
- UFP Industries, Inc
-
Grand Rapids, MI
FULL_TIME
- Are you a self-starter with an innovative mind? Here at UFP, we are always looking for opportunities to set ourselves apart from our competitors. Apply now to let your voice be heard and get your crea...
- 2 Days Ago
Filters
- Current Active Filter
- Grand Rapids, MI
Clear All
- Filter Jobs By posted time
- Within 1 Day
- Within 2-7
- Within 1 Month
- Within 3 Months
0 eCommerce Marketing Analyst jobs found in Grand Rapids, MI area
Delivery Driver (Part-Time)
- Autozone
-
Grand Rapids, MI
- Come be a part of an energizing culture rooted in people and a commitment to delivering WOW! customer service. If you ar...
- 4/23/2024 12:00:00 AM
Sales Rep
- Eidolon Insurance Solutions, LLC
-
Grand Rapids, MI
- Join our dynamic team as a Work-From-Home Sales Rep and unlock your potential for personal and professional growth. You ...
- 4/23/2024 12:00:00 AM
Remote Licensed Marriage and Family Therapist
- Headway
-
Grand Rapids, MI
- Mental health clinicians use Headway in a number of ways, ranging from conducting psychotherapy sessions with patients t...
- 4/23/2024 12:00:00 AM
Remote Licensed Professional Counselor
- Headway
-
Grand Rapids, MI
- Mental health clinicians use Headway in a number of ways, ranging from conducting psychotherapy sessions with patients t...
- 4/23/2024 12:00:00 AM
Dental Hygienist
- Dentistry By Design
-
Grand Rapids, MI
- Dental Hygienist (RDH) Location: Grand Rapids, MI Position Type: Full-Time Pay: $40.00-$72.00 per hour potential General...
- 4/23/2024 12:00:00 AM
Oral Surgeon
- Dentistry By Design
-
Grand Rapids, MI
- Oral Surgeon Location: Grand Rapids, MI Position Type: Contractor (1099) or W2 Pay: Starting at 38% of collections Gener...
- 4/23/2024 12:00:00 AM
CDL-A Delivery Driver (Grand Rapids)
- US Foods, Inc.
-
Grand Rapids, MI
- BECOME A US FOODS® DRIVER! Ready to build a career with a company that’s leading the foodservice industry? We help YOU m...
- 4/23/2024 12:00:00 AM
Get Paid Today - Shop via Instacart
- Instacart Shoppers
-
Grand rapids, MI
- FULL-SERVICE SHOPPER Start earning quickly with a flexible schedule Shopping with Instacart is more than grocery deliver...
- 4/23/2024 12:00:00 AM
About Grand Rapids, Michigan
Grand Rapids is the second-largest city in Michigan, and the largest city in West Michigan. It is on the Grand River about 30 miles (48 km) east of Lake Michigan. As of the 2010 census, the city population was 188,040. In 2010, the Grand Rapids metropolitan area had a population of 1,005,648, and the combined statistical area of Grand Rapids-Muskegon-Holland had a population of 1,321,557. Grand Rapids is the county seat of Kent County.
A historic furniture-manufacturing center, Grand Rapids is home to five of the world's leading office furniture companies, and is nicknamed Furniture City. Its ...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for eCommerce Marketing Analyst jobs
$67,686 to $88,281
Grand Rapids, Michigan area prices
were up 1.3% from a year ago
were up 1.3% from a year ago
What does an eCommerce Marketing Analyst do?
eCommerce Marketing Analyst in Paramus, NJ
Based on our compensation data, the estimated salary potential for e-Commerce Marketing Analyst will increase 16 % over 5 years.
December 21, 2019
eCommerce Marketing Analyst in Duluth, MN
Responsibilities of the e-Commerce Marketing Analyst.
November 28, 2019
eCommerce Marketing Analyst in Rochester, NY
You will be responsible for all digital analytics for their eCommerce, social media and digital marketing.
February 15, 2020