eCommerce Marketing Analyst is responsible for daily and routine activities to maintain e-commerce websites and to support the vision and strategy for achieving corporate sales and conversion goals. Coordinates digital assets and performs quality checks to maintain accurate product data. Being an eCommerce Marketing Analyst uses marketing platforms to create and implement email campaigns for promotions and customer engagement. Tests new tools, technologies, and channels and uses SEO tools to optimize searching and responsiveness. Additionally, eCommerce Marketing Analyst maintains visual appeal and compelling content of e-commerce website. Tracks site traffic, user behavior, and trends; reports and analyzes program effectiveness. Requires a bachelor's degree. Typically reports to a manager. The eCommerce Marketing Analyst occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be an eCommerce Marketing Analyst typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)
TX - Corporate
Corporate
E-Commerce
Who We Are
At Fossil Group, we dare to dream, disrupt, and deliver in a better way. We are committed to creating great watches, jewelry, and leather goods by investing in technology and long-term value creation. We do this by living out our core values - Authenticity, Grit, Curiosity, Humor and Impact - each and every day, continually powered by purpose and our people. Come be a part of Fossil, where we thrive on diversity, innovation, uniqueness, and inclusion!
Make an Impact
The Senior eCommerce Operations Analyst plays a crucial role in optimizing customer experiences, driving sales and staying ahead of the competition. They provide data-driven suggestions to develop the business. You will take the lead in driving overall improvement of key KPIs (CVR, AOV, Bounce) for Global eComm.
Sr Specialist has strong analytical, organizational and communication skills. They can take complex business requirements and translate them into actions that benefit the end consumer and the global ecom business.
Primary Responsibilities
Analyst duties - you will be responsible for gathering data, preparing necessary reporting, analyzing results and sharing actionable insights. Here are a few examples:
Your Skills
The Perks
* Comprehensive benefits package inclusive of health and well-being services
* 401(k) match and education on retirement planning
* Paid parental leave for eligible employees, and a Return Back to Work program for new parents and caregivers to phase back into work on a reduced schedule
* Generous Paid Time Off including Floating Holidays, Volunteer Time, and Summer Flex Fridays
* Hybrid working schedules
* Tuition Reimbursement on approved programs
* Fossil Merchandise Discounts
Accommodations Statement
We are committed to creating an inclusive culture and strongly encourage candidates of colour, lesbian, gay, bisexual, transgender, queer and non-binary people, veterans, parents and individuals with disabilities to apply. If you need accommodations at any point during the interview process please let us know at applicationaccommodation@fossil.com.
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Brand Name
Portfolio
Job Status
Full-time
LinkedIn Job Level
Entry Level
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