eCommerce Marketing Analyst jobs in Milwaukee, WI

eCommerce Marketing Analyst is responsible for daily and routine activities to maintain e-commerce websites and to support the vision and strategy for achieving corporate sales and conversion goals. Coordinates digital assets and performs quality checks to maintain accurate product data. Being an eCommerce Marketing Analyst uses marketing platforms to create and implement email campaigns for promotions and customer engagement. Tests new tools, technologies, and channels and uses SEO tools to optimize searching and responsiveness. Additionally, eCommerce Marketing Analyst maintains visual appeal and compelling content of e-commerce website. Tracks site traffic, user behavior, and trends; reports and analyzes program effectiveness. Requires a bachelor's degree. Typically reports to a manager. The eCommerce Marketing Analyst occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be an eCommerce Marketing Analyst typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)

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Manager, Ecommerce Marketing
  • Better Talent Advisors
  • Milwaukee, WI FULL_TIME
  • This is a 100% remote position. Candidates must reside in the United States and be eligible to work in the US.

     

    ABOUT US

    We are a well established company operating in the industrial supply space. We sell all across the US, Canada, and Mexico through a combination of e-commerce sales and direct sales. In total, we are a licensed reseller for over 14 million SKUs! Current total revenue is in excess of $60MM in annual top line sales. To date we have largely been driving our organic and paid acquisition strategies through an agency partner but have reached a plateau with that path. At this time we are seeking a marketing leader to build out the E-commerce marketing function in house. This will be an individual contributor role to start with the expectation of building a team. You will have a budget for vendors and ad spend as well. We are seeking a Marketing professional who has deep subject matter expertise driving paid and organic programs in an ecommerce company with a catalogue of 1 million plus unique product SKUs. Candidates coming from electrical supply, industrial supply and related industries are highly preferred.

     

    ABOUT THE ROLE

    Reporting to the CEO, you will have a high degree of autonomy and an expectation to both drive strategy and an execution model. The top line goal is to double online sales within 12 months of starting. The ideal candidate is highly analytical and lives in the data. You are constantly proactively looking through the traffic data for opportunities to deploy new strategies and not afraid to double click, dig in, and identify root causes of variances in traffic and revenue as relates to particular strategies. For someone who is creative, thrives in a high autonomy environment, and has the deep subject matter expertise with regards to paid and organic search marketing, this is an ideal role.

     

    DUTIES & RESPONSIBILITIES

    - Drive the overall E-commerce marketing strategy to double online sales within 12 months

    - Evaluate current marketing infrastructure, architecture and strategies and drive continuous improvement

    - Implement, run, and work in various paid and organic marketing tools to monitor traffic data and act accordingly

    - Source and manage vendors, contractors, and partners with an emphasis on offshoring

    - Design, implement, and manage various projects and programs

    - Design and execute various paid and organic acquisition strategies including online and other media channels

    - Hire and grow an internal team as needed

     

    EXPERIENCE AND QUALIFICATIONS

    The ideal candidate brings a mix of strategy and execution to the table and is obsessed with data. We are seeking a highly analytical person who lives in the data, parsing and filtering down on large volumes of data to gain valuable insights and act upon them. You're a tinkerer and constantly trying new strategies to stay ahead of the curve. The emphasis for this role is not about messaging strategy, content, or design - it's about analyzing data and using that data to inform decisions and strategies. 

    • First and foremost you are a subject matter expert in paid and organic search marketing (particularly google adwords).
    • You are knowledgeable about GA4 standards and the impact of these standards vs universal analytics
    • You intimately understand the limitations and intricacies of Google adwords, keywords, tag manager, various bidding paradigms, etc.
    • You have had direct ownership of an annual marketing budget of at least $1 Million. Ideally $3M .
    • You have hands-on, direct and deep experience running various tools for paid and organic search and are comfortable working in them on a daily basis
    • Minimum 3 years in a B2B e-commerce environment with massive number of SKUs (minimum 1 million SKUs)
    • Experienced writing job ads, project plans, and recruiting offshore resources through platforms such as upwork
    • Experienced sourcing and managing offshore teams for projects and programs both long and short term
    • Strong plus if you have in-housed an ecommerce marketing function in a company that had previously relied on an agency to drive the function prior to your joiing
    • Strong plus if you have built an e-commerce function from the ground up

     

    WHAT'S IN IT FOR YOU?

    • Generous base salary and bonus structure (DOE)
    • Full benefits including health insurance, 401(k) with company match, etc
    • Bonuses based on key objectives such as decreased durations, delivery of internal projects, and other KPIs
    • 100% work from home
    • High relevance and impact in the company. Reporting to CEO and COO.
  • 10 Days Ago

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Marketing and Social Media for eCommerce B2C Company
  • PetesPower, Inc.
  • Hartland, WI FULL_TIME
  • Our brands include www.JasonsGolfCarts.com, www.BatteryPete.com and www.PetesGolfCarts.com . This position can be full or part time, and will be based out of our Hartland, WI office. Some remote work ...
  • Just Posted

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Senior Marketing Analyst
  • Northwestern Mutual
  • Milwaukee, WI FULL_TIME
  • At Northwestern Mutual, we are strong, innovative and growing. We invest in our people. We care and make a positive difference. We're strong and growing. In a company with such a long and storied hist...
  • 1 Month Ago

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Marketing, Data Analyst
  • The Prestwick Group, Inc.
  • Sussex, WI FULL_TIME
  • The Prestwick Companies is a family of brands that not only serves its customers but its employees and the surrounding community. Across three companies and over 200 employees, we value a family envir...
  • 1 Month Ago

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Marketing Analytics Analyst
  • BRADY WORLDWIDE INC
  • Milwaukee, WI FULL_TIME
  • Who we are: Brady makes products that make the world a safer and more productive place. We are a global leader in safety, identification and compliance solutions for a diverse range of workplaces. Fro...
  • 1 Month Ago

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Sales and Marketing Associate
  • BCV Marketing
  • Milwaukee, WI FULL_TIME
  • ****LOOKING TO HIRE IMMEDIATELY**** ****COMPETITIVE PAY**** Our company is seeking an Sales and Marketing Associate to join our team in the Milwaukee area. We’re looking for someone who is driven, org...
  • 21 Days Ago

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0 eCommerce Marketing Analyst jobs found in Milwaukee, WI area

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Evening Hotel Guest Service Representative
  • NCG Hospitality
  • Milwaukee, WI
  • Embark on an exciting journey in the hospitality industry at The Trade Hotel Milwaukee, now hiring a Evening Hotel Guest...
  • 3/19/2024 12:00:00 AM

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Nurse Practitioner/Physician Assistant - MCW
  • Molina Healthcare
  • Milwaukee, WI
  • Job Description Job Summary The Nurse Practitioner / Physician Assistant (NP/PA) MCW is responsible for completing in-ho...
  • 3/19/2024 12:00:00 AM

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Specialist, Appeals & Grievances (must reside in WI)
  • Molina Healthcare
  • Milwaukee, WI
  • JOB DESCRIPTION Job Summary Responsible for reviewing and resolving member and provider complaints and communicating res...
  • 3/19/2024 12:00:00 AM

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Bilingual Case Manager - Field travel in Milwaukee County, WI
  • Molina Healthcare
  • Milwaukee, WI
  • JOB DESCRIPTION Family Care with My Choice Wisconsin Job Summary Molina Healthcare Services (HCS) works with members, pr...
  • 3/19/2024 12:00:00 AM

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IRIS SDPC (RN) - TMG (Milwaukee, WI) (Fieldwork/Hybrid) (No Weekends, No Holidays, No After Hours)
  • Molina Healthcare
  • Milwaukee, WI
  • Job Description Job Summary Are you seeking a unique nursing position that gives you a great work/life balance and lets ...
  • 3/19/2024 12:00:00 AM

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Case Manager - Field travel Milwaukee County, WI
  • Molina Healthcare
  • Milwaukee, WI
  • JOB DESCRIPTION Family Care with My Choice Wisconsin Job Summary Molina Healthcare Services (HCS) works with members, pr...
  • 3/19/2024 12:00:00 AM

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Eligibility Screener - TMG (Milwaukee) (Fieldwork/Hybrid) (No Weekends, No Holidays, No After Hours)
  • Molina Healthcare
  • Milwaukee, WI
  • Job Description Job Summary TMG is on the lookout for our next great Eligibility Screener! If you love doing meaningful ...
  • 3/19/2024 12:00:00 AM

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Provider Contracts Manager HP - Complex (Must reside in WI)
  • Molina Healthcare
  • Milwaukee, WI
  • Job Description Job Summary Molina Health Plan Provider Network Contracting jobs are responsible for the network strateg...
  • 3/19/2024 12:00:00 AM

Milwaukee lies along the shores and bluffs of Lake Michigan at the confluence of three rivers: the Menomonee, the Kinnickinnic, and the Milwaukee. Smaller rivers, such as the Root River and Lincoln Creek, also flow through the city. Milwaukee's terrain is sculpted by the glacier path and includes steep bluffs along Lake Michigan that begin about a mile (1.6 km) north of downtown. In addition, 30 miles (48 km) southwest of Milwaukee is the Kettle Moraine and lake country that provides an industrial landscape combined with inland lakes. According to the United States Census Bureau, the city has ...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for eCommerce Marketing Analyst jobs
$68,870 to $89,826
Milwaukee, Wisconsin area prices
were up 1.8% from a year ago

eCommerce Marketing Analyst in Paramus, NJ
Based on our compensation data, the estimated salary potential for e-Commerce Marketing Analyst will increase 16 % over 5 years.
December 21, 2019
eCommerce Marketing Analyst in Duluth, MN
Responsibilities of the e-Commerce Marketing Analyst.
November 28, 2019
eCommerce Marketing Analyst in Rochester, NY
You will be responsible for all digital analytics for their eCommerce, social media and digital marketing.
February 15, 2020