eCommerce Marketing Analyst jobs in Pittsburgh, PA

eCommerce Marketing Analyst is responsible for daily and routine activities to maintain e-commerce websites and to support the vision and strategy for achieving corporate sales and conversion goals. Coordinates digital assets and performs quality checks to maintain accurate product data. Being an eCommerce Marketing Analyst uses marketing platforms to create and implement email campaigns for promotions and customer engagement. Tests new tools, technologies, and channels and uses SEO tools to optimize searching and responsiveness. Additionally, eCommerce Marketing Analyst maintains visual appeal and compelling content of e-commerce website. Tracks site traffic, user behavior, and trends; reports and analyzes program effectiveness. Requires a bachelor's degree. Typically reports to a manager. The eCommerce Marketing Analyst occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be an eCommerce Marketing Analyst typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)

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Manager, Ecommerce Marketing
  • Better Talent Advisors
  • Pittsburgh, PA FULL_TIME
  • This is a 100% remote position. Candidates must reside in the United States and be eligible to work in the US.

     

    ABOUT US

    We are a well established company operating in the industrial supply space. We sell all across the US, Canada, and Mexico through a combination of e-commerce sales and direct sales. In total, we are a licensed reseller for over 14 million SKUs! Current total revenue is in excess of $60MM in annual top line sales. To date we have largely been driving our organic and paid acquisition strategies through an agency partner but have reached a plateau with that path. At this time we are seeking a marketing leader to build out the E-commerce marketing function in house. This will be an individual contributor role to start with the expectation of building a team. You will have a budget for vendors and ad spend as well. We are seeking a Marketing professional who has deep subject matter expertise driving paid and organic programs in an ecommerce company with a catalogue of 1 million plus unique product SKUs. Candidates coming from electrical supply, industrial supply and related industries are highly preferred.

     

    ABOUT THE ROLE

    Reporting to the CEO, you will have a high degree of autonomy and an expectation to both drive strategy and an execution model. The top line goal is to double online sales within 12 months of starting. The ideal candidate is highly analytical and lives in the data. You are constantly proactively looking through the traffic data for opportunities to deploy new strategies and not afraid to double click, dig in, and identify root causes of variances in traffic and revenue as relates to particular strategies. For someone who is creative, thrives in a high autonomy environment, and has the deep subject matter expertise with regards to paid and organic search marketing, this is an ideal role.

     

    DUTIES & RESPONSIBILITIES

    - Drive the overall E-commerce marketing strategy to double online sales within 12 months

    - Evaluate current marketing infrastructure, architecture and strategies and drive continuous improvement

    - Implement, run, and work in various paid and organic marketing tools to monitor traffic data and act accordingly

    - Source and manage vendors, contractors, and partners with an emphasis on offshoring

    - Design, implement, and manage various projects and programs

    - Design and execute various paid and organic acquisition strategies including online and other media channels

    - Hire and grow an internal team as needed

     

    EXPERIENCE AND QUALIFICATIONS

    The ideal candidate brings a mix of strategy and execution to the table and is obsessed with data. We are seeking a highly analytical person who lives in the data, parsing and filtering down on large volumes of data to gain valuable insights and act upon them. You're a tinkerer and constantly trying new strategies to stay ahead of the curve. The emphasis for this role is not about messaging strategy, content, or design - it's about analyzing data and using that data to inform decisions and strategies. 

    • First and foremost you are a subject matter expert in paid and organic search marketing (particularly google adwords).
    • You are knowledgeable about GA4 standards and the impact of these standards vs universal analytics
    • You intimately understand the limitations and intricacies of Google adwords, keywords, tag manager, various bidding paradigms, etc.
    • You have had direct ownership of an annual marketing budget of at least $1 Million. Ideally $3M .
    • You have hands-on, direct and deep experience running various tools for paid and organic search and are comfortable working in them on a daily basis
    • Minimum 3 years in a B2B e-commerce environment with massive number of SKUs (minimum 1 million SKUs)
    • Experienced writing job ads, project plans, and recruiting offshore resources through platforms such as upwork
    • Experienced sourcing and managing offshore teams for projects and programs both long and short term
    • Strong plus if you have in-housed an ecommerce marketing function in a company that had previously relied on an agency to drive the function prior to your joiing
    • Strong plus if you have built an e-commerce function from the ground up

     

    WHAT'S IN IT FOR YOU?

    • Generous base salary and bonus structure (DOE)
    • Full benefits including health insurance, 401(k) with company match, etc
    • Bonuses based on key objectives such as decreased durations, delivery of internal projects, and other KPIs
    • 100% work from home
    • High relevance and impact in the company. Reporting to CEO and COO.
  • 10 Days Ago

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Social Media/ eCommerce Marketing Manager
  • Hotel Indigo Pittsburgh University-Oakland
  • Pittsburgh, PA FULL_TIME
  • Overview Opportunity: eCommerce Marketing Specialist Responsible for the day to day, hands-on management and execution of eCommerce marketing tactics, strategies, and promotions while working cooperat...
  • 10 Days Ago

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Coffee production assistant
  • Espresso Analyst, Inc.
  • Verona, PA PART_TIME,FULL_TIME
  • Production Assistant for Mechanic Coffee The role of a production assistant is a multifaceted job. Working closely with our Wholesale team, the role not only focusses to execute our weekly tasks to en...
  • 8 Days Ago

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Financial Analyst-Marketing
  • MEYER UNKOVIC SCOTT LLP
  • Monroeville, PA FULL_TIME
  • Financial Analyst-Marketing, Monroeville, PA. Fin. analyst special.in marketing to drive fin. insights & marketing strat. Corp. spend mgmt automation prod. Fin. data analysis, eval. market trends, & p...
  • 19 Days Ago

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Digital Marketing Internship - Summer 2024
  • Direct Online Marketing
  • Pittsburgh, PA INTERN
  • Looking for a way to gain experience while building your resume and evaluating career fields? We are offering a paid digital marketing internship where you can do just that and could even lead to full...
  • 1 Month Ago

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eCommerce Web Team Director
  • North Star Staffing Solutions
  • Pittsburgh, PA FULL_TIME
  • Company DescriptionSpecialize in placing experienced level and leadership level executives in growing industries like IT, Healthcare, banking/Finance, Automotive, Accounting, Consulting, Construction,...
  • 5 Days Ago

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0 eCommerce Marketing Analyst jobs found in Pittsburgh, PA area

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PCB & Mechanical Assembly Technician - ARIN Technologies
  • Innovation Works, Inc.
  • Pittsburgh, PA
  • ARIN Technologies is currently hiring a part time (with full-time potential) PCB and product assembly technician to help...
  • 3/18/2024 12:00:00 AM

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Golf Course Construction Superintendent
  • Frontier Golf
  • Pittsburgh, PA
  • Frontier Golf, a premier golf course construction and renovation firm, has an immediate opportunity for an experienced P...
  • 3/18/2024 12:00:00 AM

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Environmental Scientist/Project Manager
  • APTIM
  • Pittsburgh, PA
  • At APTIM, we come to work each day knowing that we are making an impact on the world. Our work spans from safeguarding a...
  • 3/18/2024 12:00:00 AM

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System Rel & Support Spec Sr- Call Recording and Telephony
  • PNC Financial Services Group, Inc.
  • Pittsburgh, PA
  • Position Overview At PNC, our people are our greatest differentiator and competitive advantage in the markets we serve. ...
  • 3/18/2024 12:00:00 AM

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Facilities Director
  • Sports & Exhibition Authority of Pittsburgh & Allegheny County
  • Pittsburgh, PA
  • SPORTS & EXHIBITION AUTHORITY OF PITTSBURGH AND ALLEGHENYCOUNTY JOB TITLE: Facilities Director REPORTING STRUCTURE: The ...
  • 3/18/2024 12:00:00 AM

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Nanomaterial Synthesis Technician - Captis Diagnostics Inc.
  • Innovation Works, Inc.
  • Pittsburgh, PA
  • Nanomaterial Synthesis Technician LOCATION: Pittsburgh, PA Captis Diagnostics Inc. is a molecular diagnostics company fo...
  • 3/18/2024 12:00:00 AM

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Marketing Events Coordinator
  • Luxury Bath Technologies
  • Pittsburgh, PA
  • Luxury Bath Technologies is one of the fastest growing brands in the acrylic bath remodeling industry. We are looking fo...
  • 3/18/2024 12:00:00 AM

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Manager Customer Success- Digital Marketing Solutions- Team Lead (Remote)
  • Broadridge Financial Solutions
  • Pittsburgh, PA
  • At Broadridge, we've built a culture where the highest goal is to empower others to accomplish more. If youre passionate...
  • 3/18/2024 12:00:00 AM

Pittsburgh (/ˈpɪtsbɜːrɡ/ PITS-burg) is a city in the Commonwealth of Pennsylvania in the United States, and is the county seat of Allegheny County. As of 2018, a population of 308,144 lives within the city limits, making it the 63rd-largest city in the U.S. The metropolitan population of 2,362,453, is the largest in both the Ohio Valley and Appalachia, the second-largest in Pennsylvania (behind Philadelphia), and the 26th-largest in the U.S. Pittsburgh is located in the south west of the state, at the confluence of the Allegheny, Monongahela, and Ohio rivers. Pittsburgh is known both as "the ...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for eCommerce Marketing Analyst jobs
$68,544 to $89,400
Pittsburgh, Pennsylvania area prices
were up 1.9% from a year ago

eCommerce Marketing Analyst in Paramus, NJ
Based on our compensation data, the estimated salary potential for e-Commerce Marketing Analyst will increase 16 % over 5 years.
December 21, 2019
eCommerce Marketing Analyst in Duluth, MN
Responsibilities of the e-Commerce Marketing Analyst.
November 28, 2019
eCommerce Marketing Analyst in Rochester, NY
You will be responsible for all digital analytics for their eCommerce, social media and digital marketing.
February 15, 2020