eCommerce Marketing Analyst jobs in Saint Petersburg, FL

eCommerce Marketing Analyst is responsible for daily and routine activities to maintain e-commerce websites and to support the vision and strategy for achieving corporate sales and conversion goals. Coordinates digital assets and performs quality checks to maintain accurate product data. Being an eCommerce Marketing Analyst uses marketing platforms to create and implement email campaigns for promotions and customer engagement. Tests new tools, technologies, and channels and uses SEO tools to optimize searching and responsiveness. Additionally, eCommerce Marketing Analyst maintains visual appeal and compelling content of e-commerce website. Tracks site traffic, user behavior, and trends; reports and analyzes program effectiveness. Requires a bachelor's degree. Typically reports to a manager. The eCommerce Marketing Analyst occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be an eCommerce Marketing Analyst typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)

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Manager, Ecommerce Marketing
  • Better Talent Advisors
  • Saint Petersburg, FL FULL_TIME
  • This is a 100% remote position. Candidates must reside in the United States and be eligible to work in the US.

     

    ABOUT US

    We are a well established company operating in the industrial supply space. We sell all across the US, Canada, and Mexico through a combination of e-commerce sales and direct sales. In total, we are a licensed reseller for over 14 million SKUs! Current total revenue is in excess of $60MM in annual top line sales. To date we have largely been driving our organic and paid acquisition strategies through an agency partner but have reached a plateau with that path. At this time we are seeking a marketing leader to build out the E-commerce marketing function in house. This will be an individual contributor role to start with the expectation of building a team. You will have a budget for vendors and ad spend as well. We are seeking a Marketing professional who has deep subject matter expertise driving paid and organic programs in an ecommerce company with a catalogue of 1 million plus unique product SKUs. Candidates coming from electrical supply, industrial supply and related industries are highly preferred.

     

    ABOUT THE ROLE

    Reporting to the CEO, you will have a high degree of autonomy and an expectation to both drive strategy and an execution model. The top line goal is to double online sales within 12 months of starting. The ideal candidate is highly analytical and lives in the data. You are constantly proactively looking through the traffic data for opportunities to deploy new strategies and not afraid to double click, dig in, and identify root causes of variances in traffic and revenue as relates to particular strategies. For someone who is creative, thrives in a high autonomy environment, and has the deep subject matter expertise with regards to paid and organic search marketing, this is an ideal role.

     

    DUTIES & RESPONSIBILITIES

    - Drive the overall E-commerce marketing strategy to double online sales within 12 months

    - Evaluate current marketing infrastructure, architecture and strategies and drive continuous improvement

    - Implement, run, and work in various paid and organic marketing tools to monitor traffic data and act accordingly

    - Source and manage vendors, contractors, and partners with an emphasis on offshoring

    - Design, implement, and manage various projects and programs

    - Design and execute various paid and organic acquisition strategies including online and other media channels

    - Hire and grow an internal team as needed

     

    EXPERIENCE AND QUALIFICATIONS

    The ideal candidate brings a mix of strategy and execution to the table and is obsessed with data. We are seeking a highly analytical person who lives in the data, parsing and filtering down on large volumes of data to gain valuable insights and act upon them. You're a tinkerer and constantly trying new strategies to stay ahead of the curve. The emphasis for this role is not about messaging strategy, content, or design - it's about analyzing data and using that data to inform decisions and strategies. 

    • First and foremost you are a subject matter expert in paid and organic search marketing (particularly google adwords).
    • You are knowledgeable about GA4 standards and the impact of these standards vs universal analytics
    • You intimately understand the limitations and intricacies of Google adwords, keywords, tag manager, various bidding paradigms, etc.
    • You have had direct ownership of an annual marketing budget of at least $1 Million. Ideally $3M .
    • You have hands-on, direct and deep experience running various tools for paid and organic search and are comfortable working in them on a daily basis
    • Minimum 3 years in a B2B e-commerce environment with massive number of SKUs (minimum 1 million SKUs)
    • Experienced writing job ads, project plans, and recruiting offshore resources through platforms such as upwork
    • Experienced sourcing and managing offshore teams for projects and programs both long and short term
    • Strong plus if you have in-housed an ecommerce marketing function in a company that had previously relied on an agency to drive the function prior to your joiing
    • Strong plus if you have built an e-commerce function from the ground up

     

    WHAT'S IN IT FOR YOU?

    • Generous base salary and bonus structure (DOE)
    • Full benefits including health insurance, 401(k) with company match, etc
    • Bonuses based on key objectives such as decreased durations, delivery of internal projects, and other KPIs
    • 100% work from home
    • High relevance and impact in the company. Reporting to CEO and COO.
  • 20 Days Ago

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Ecommerce Insights Analyst
  • Accenture
  • Saint Petersburg, FL FULL_TIME
  • Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelera...
  • Just Posted

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VP, Ecommerce & Digital Marketing (FT)
  • Growve
  • Petersburg, FL FULL_TIME
  • VP, Ecommerce & Digital Marketing A well-established and fast-growing eCommerce company focused on health/wellness and beauty is looking for a VP, Ecommerce & Digital Marketing. Position Overview:As a...
  • 23 Days Ago

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Product Marketing & Education Analyst I
  • FIS Global
  • Petersburg, FL OTHER,FULL_TIME
  • Position Type : Full time Type Of Hire : Experienced (relevant combo of work and education) Education Desired : Bachelor of Business Administration Travel Percentage : 1 - 5%Job DescriptionWe are FIS....
  • 4 Days Ago

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Digital Marketing Strategist - REMOTE
  • ZERO GRAVITY MARKETING
  • Saint Petersburg, FL FULL_TIME
  • Zero Gravity Marketing (ZGM) is looking for a passionate, data-driven, and proactive Digital Marketing Strategist to join their Strategy Team. This role will report directly to the Director of Strateg...
  • 1 Month Ago

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Entry Level Finance Assistant
  • Royal Promotions and Marketing, Inc.
  • Pinellas Park, FL FULL_TIME
  • Company DescriptionOne vital factor that sets us apart from our competitors is our unique approach to sales and marketing. We are created around customers and fueled by our ambition to drive sustainab...
  • 14 Days Ago

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0 eCommerce Marketing Analyst jobs found in Saint Petersburg, FL area

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Manager, Strategy & Analytics - Remote within 100 Miles of an Office Location
  • CarMax
  • Tampa, FL
  • CarMax, the way your career should be! Manager, Retail Strategy & Analytics: About The Team The Retail Strategy team is ...
  • 3/28/2024 12:00:00 AM

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Baker and Packager Associate
  • Wal-Mart
  • Saint Petersburg, FL
  • Position Summary... Do you have a knack for helping people, following recipes and organization? Our Bakery/Packager asso...
  • 3/28/2024 12:00:00 AM

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Ground Operations Crew Member
  • JetBlue
  • Saint Petersburg, FL
  • JetBlue is seeking Part-Time Ground Operations Crew to step onboard and join a team working towards the ultimate mission...
  • 3/28/2024 12:00:00 AM

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Registered Nurse RN OR
  • HCA
  • Saint Petersburg, FL
  • Introduction Do you have the career opportunities as a(an) Registered Nurse RN OR you want in your current role? We inve...
  • 3/28/2024 12:00:00 AM

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Registered Nurse RN Progressive Care Unit
  • HCA
  • Saint Petersburg, FL
  • Introduction HCA Florida Northside Hospital is committed to investing in the latest technology enabling nurses to work m...
  • 3/28/2024 12:00:00 AM

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Registered Nurse RN OR PRN
  • HCA
  • Saint Petersburg, FL
  • Introduction Are you looking for a place to deliver excellent care patients deserve? At HCA Florida Northside Hospital w...
  • 3/28/2024 12:00:00 AM

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E-Commerce Marketing Associate (Creative) (Hybrid Remote) (Entry-Level)
  • Reli.
  • Tampa, FL
  • Reli. is a rapidly growing eCommerce company selling on Amazon (www.amazon.com/reli), Walmart, Shopify (ShopReli.com), a...
  • 3/26/2024 12:00:00 AM

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E-Commerce Marketing Associate (Analytical) (Hybrid Remote) (Entry-Level)
  • Reli.
  • Tampa, FL
  • Reli. is a rapidly growing eCommerce company selling on Amazon (www.amazon.com/reli), Walmart, Shopify (ShopReli.com), a...
  • 3/25/2024 12:00:00 AM

St. Petersburg is a city in Pinellas County, Florida, United States. As of the 2015 census estimate, the population was 257,083, making it the fifth-most populous city in Florida and the largest in the state that is not a county seat (the city of Clearwater is the seat of Pinellas County). St. Petersburg is the second-largest city in the Tampa Bay Area, after Tampa. Together with Clearwater, these cities comprise the Tampa–St. Petersburg–Clearwater Metropolitan Statistical Area, the second-largest in Florida with a population of around 2.8 million. St. Petersburg is located on the Pinellas pen...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for eCommerce Marketing Analyst jobs
$66,247 to $86,405
Saint Petersburg, Florida area prices
were up 1.1% from a year ago

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