eCommerce Marketing Analyst is responsible for daily and routine activities to maintain e-commerce websites and to support the vision and strategy for achieving corporate sales and conversion goals. Coordinates digital assets and performs quality checks to maintain accurate product data. Being an eCommerce Marketing Analyst uses marketing platforms to create and implement email campaigns for promotions and customer engagement. Tests new tools, technologies, and channels and uses SEO tools to optimize searching and responsiveness. Additionally, eCommerce Marketing Analyst maintains visual appeal and compelling content of e-commerce website. Tracks site traffic, user behavior, and trends; reports and analyzes program effectiveness. Requires a bachelor's degree. Typically reports to a manager. The eCommerce Marketing Analyst occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be an eCommerce Marketing Analyst typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)
About DutchCrafters
Headquartered in Sarasota, FL, DutchCrafters is the leading retailer of Amish furniture, selling online at www.dutchcrafters.com and in showrooms in Sarasota, FL and Alpharetta, GA. Since 2003, we have sourced heirloom-quality furniture from the back roads of Amish country in Ohio, Pennsylvania, and Indiana. We’ve built solid relationships with woodshops and craftsmen so we can connect customers to personalized, custom-made furniture created by skilled woodworkers.
We are a collaborative and engaged team that shares a commitment to providing exceptional customer experience. We use our individual talents to live out our core values of Creativity, Authenticity, Giving, Excellence, and Sustainability. Together, we strive to create a culture that celebrates innovation, recognition, and appreciation for each person’s contributions, which inspires us to achieve our best.
Don’t know much about furniture? Don’t worry – we will teach you everything you need to know!
Why Work Here?
DutchCrafters has received numerous awards including Sarasota-Manatee’s Top Workplaces 2020-2023, Furniture Today’s Best Places to Work 2021-2023, Furniture Today’s Empowering Women Award in 2023, and Inc. 5000’s fastest growing companies for six years. Our culture fosters opportunity for growth with 11 of our current 12 management staff having been promoted from within the company. We take our jobs seriously while also creating a fun and casual environment. …
“The company seems poised for growth and it really does feel like there are advancement opportunities.” (from www.indeed.com August 2023)
“The company empowers its employees to learn and exceed, and leaders don’t micromanage”. (from www.indeed.com August 2023)
“I have never worked for a company that stands so firm on its core values…I think it is the commitment to excellence is the most exciting to me because it means we are all striving to do better…” (from www.indeed.com, May 2023)
“[DutchCrafters] provides a culture of recognition and support”. (from www.glassdoor.com May 2023)
Job Description
This position supports the director and department members in successfully completing ecommerce, marketing, product management and marketplace responsibilities. This position completes a variety of tasks as needed by the teams. This position reports to the Ecommerce and Marketing Director.
Primary Responsibilities
· Assist with product updates. Optimize product page information.
· Write and edit product descriptions and other website content.
· Assist with sales promotions.
· Distribute mail for the teams.
· Assist with email marketing and automation.
· Update internet listings.
· Respond to customer reviews.
· Distribute press releases and track press placements.
· Manage the company’s scholarship process and communication.
· Assist with the application process for company and showroom awards, such as the Inc. 5000 and Gulf Coast 500, as needed.
· Write and edit content as assigned.
· Other duties as assigned.
Qualifications
· Team player with confidence to work independently.
· Ability to manage multiple projects.
· Strong verbal and written communications skills.
· Well-versed in editing, grammar, and proofreading techniques.
· Maintains a professional image representative of the company’s brand.
· Computer literate with ability to quickly learn different technology.
· Bachelor’s degree preferred.
Physical Environment
Work will be performed in an office environment. Candidates should be comfortable sitting for an extended period of time while working at a computer.
Compensation & Benefits
Compensation for the Customer Care role is between $19.63 - $21.24 per hour depending on education and prior experience.
DutchCrafters’ benefits package includes health, dental, vision, and life insurance that begin on the first of the month after your first day of employment. We also offer a company 401(k) plan, 16 PTO days after 90 days of employment, and a generous employee discount.
Hours
This position is fulltime with normal office hours Monday – Friday from 8 a.m. to 5 p.m.
Work Authorization
All candidates must be authorized to work in the United States.
Background Check
All candidates will be required to submit to a background check prior to an offer of employment being extended. DutchCrafters believes in a person’s ability to learn from their mistakes, so if you feel that you would be a good fit for this position but have a blemish or two from your past, submit your resume and let’s talk.
DutchCrafters is an equal opportunity employer and does not discriminate based on race, color, religion, sex, national origin, age, disability or any other non merit-based characteristic. We value diversity as an important corporate resource and seek to build a company that learns to leverage the strengths found in a diverse workforce. We promote an inclusive workplace that celebrates individuality and respects all employees.
DutchCrafters is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities in all phases of the employment life cycle. To request reasonable accommodation, please contact Delinda Smith, Human Resources Coordinator, at delinda@dutchcrafters.com.
Job Type: Full-time
Pay: $19.63 - $21.24 per hour
Expected hours: 40 per week
Benefits:
Schedule:
Application Question(s):
Ability to Relocate:
Work Location: In person
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