eCommerce Marketing Analyst jobs in Waco, TX
eCommerce Marketing Analyst is responsible for daily and routine activities to maintain e-commerce websites and to support the vision and strategy for achieving corporate sales and conversion goals. Coordinates digital assets and performs quality checks to maintain accurate product data. Being an eCommerce Marketing Analyst uses marketing platforms to create and implement email campaigns for promotions and customer engagement. Tests new tools, technologies, and channels and uses SEO tools to optimize searching and responsiveness. Additionally, eCommerce Marketing Analyst maintains visual appeal and compelling content of e-commerce website. Tracks site traffic, user behavior, and trends; reports and analyzes program effectiveness. Requires a bachelor's degree. Typically reports to a manager. The eCommerce Marketing Analyst occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be an eCommerce Marketing Analyst typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)
Recently Added eCommerce Marketing Analyst jobs
ECommerce - ECommerce Analyst
- MAGNOLIA PERSONNEL GROUP
-
Waco, TX
FULL_TIME
-
ECOMMERCE ANALYST | JOB DESCRIPTION
SUMMARY
At Magnolia, the Ecommerce Analyst provides leadership and subject matter expertise to drive the long-term strategies needed to achieve profitable ecommerce sales growth through the acquisition, retention, and reactivation of customers within the ecommerce channel. This role should exhibit an understanding of what drives ecommerce sales and a passion for the user experience while balancing business acumen and technical ability to convert data into actionable solutions through storytelling and data visualization This position reports to the Director of Ecommerce and has no supervisory responsibilities.
ESSENTIAL DUTIES AND RESPONSIBILITIES
- Uphold Magnolia’s manifesto and values
- Mastery of Adobe Analytics, utilizing the tool to gather, analyze, and interpret ecommerce data
- Configure and maintain Adobe Analytics dashboard to monitor KPI’s and track website metrics
- Work with the Ecommerce and Development teams to translate business results into scalable data; providing analytical solutions and recommendations to achieve ecommerce sales growth
- Use complex analytics to glean meaningful insights and actionable recommendations that the Ecommerce team, as well as cross-functional partners, can use to improve customer engagement and financial results
- Deliver short- and long- term guidance on ecommerce KPIs focused on customer counts, frequency, conversion, order value, loyalty, and lifetime value
- Collaborate with Ecommerce leaders on key content and product category strategies; analyze performance to inform how the customer is responding to new product launches and pricing and promotional strategies - providing insights on cross-sell and up-sell opportunities
- Develop dashboards and reporting packages for leadership to provide insight, identify trends, and provide recommendations on customer and ecommerce insights
- Present clear summary of data and actionable recommendations for strategy improvement to leadership
- Troubleshoot technical issues related to Adobe Analytics and site operations to ensure accurate and reliable data is being collected
- Collaborate on the planning, executing, and analysis of A/B testing, with UX/UI teams to enhance website performance and user engagement
- Maintain operational accuracy across the site for a seamless customer experience
- Oversee operational initiatives, to include shipping charges
- Stay up to date on industry trends and competitor activities to provide proactive insights
- Perform other duties as assigned
- Hard skills: Mastery skill level in Adobe Analytics; proficient in Shopify, Google Analytics, NetSuite, and Microsoft Excel required; strong understanding of analytical approaches to Ecommerce and business planning required
- Soft skills: Strong written and verbal communication skills; strong analytical and organizational skills and ability to efficiently meet deadlines; detail-oriented; ability to deal with ambiguity and thrive in a fast-paced and constantly changing environment; skilled in conceptual and strategic thinking; ability to collaborate on a high level
- Education: Bachelor’s degree from a 4-year college or university preferred
- Experience: 3 years of related work experience in data management, product information management, and/or retail analysis preferred
While performing the duties of this job, the employee is regularly required to sit; use hands handle, feel, and utilize fine finger dexterity; reach with hands and arms; talk or hear and taste or smell. The employee is frequently required to stand and walk. The employee is frequently required to climb or balance and stoop, kneel, crouch, or crawl. The employee must frequently lift and/or move up to 10 pounds, and occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
WORK ENVIRONMENT
While performing the duties of this job, the employee is occasionally exposed to outside weather conditions. The noise level in the work environment is usually moderate.
ACKNOWLEDGEMENTS
Magnolia is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and pregnancy-related conditions), gender identity or expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, genetic information, or any other characteristic protected by applicable federal, state or local laws and ordinances.
This job description has been designed to indicate the general nature and level of work performed by an employee in this classification. It is not to be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications of employees assigned to this job. Management has the right to add to, revise, or delete information in this description at any time. - 27 Days Ago
Manager, Ecommerce Marketing
- Better Talent Advisors
-
Waco, TX
FULL_TIME
- This is a 100% remote position. Candidates must reside in the United States and be eligible to work in the US. ABOUT US We are a well established company operating in the industrial supply space. We s...
- 20 Days Ago
Brand Ambassador
- GMR Marketing
-
Waco, TX
PART_TIME,TEMPORARY
- Job Description:As our Brand Ambassador on the PNC Mobile Learning Adventure (MLA) Tour, you will be apart of our team of friendly faces at our onsite activations. The MLA Tour is a travelling exhibit...
- 29 Days Ago
Automotive eCommerce Sales Associate (On-Site)
- AutoNation, Inc.
-
Waco, TX
FULL_TIME
- Mercedes-Benz of Waco Position OverviewThe e-Commerce Sales Associate interacts with hundreds of customers – online, over the phone and in person – to help guide their vehicle purchase in our no-haggl...
- 6 Days Ago
Notice for dsa 6289179447
- MANSHYA MARKETING PRIVATE LIMITED
-
West, TX
FULL_TIME
- Job Id : 19W74-1713415708293J | Salary: Not Specified | Number of Openings: 22 | Posted on: 19/04/2024 | Last date to apply: 26/04/2024 Company Name: MANSHYA MARKETING PRIVATE LIMITED Job Title AXIS B...
- Just Posted
Summer Sales Intern
- Aruza Marketing LLC
-
Waco, TX
INTERN
- The Aruza Marketing Internship provides college students the opportunity to learn vital skills in sales, persuasion, work ethic, and professional communication. Upon completion of the internship you w...
- 27 Days Ago
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0 eCommerce Marketing Analyst jobs found in Waco, TX area
Dickey's - Food Service - Full Time Church's Chicken - Waco, TX
- Road Ranger
-
Waco, TX
- Description Our Dickey's Food Service Staff are dedicated to serving up fresh-made, delicious barbecue and other offerin...
- 4/23/2024 12:00:00 AM
Hair Stylist - Richland Mall
- JC Penney
-
Waco, TX
- Hair Stylist - Richland Mall Location: Waco, TX, United States - Richland Mall 6001 W Waco Dr Job ID: 1095428 Salon Prof...
- 4/23/2024 12:00:00 AM
Food Service Worker - BSWH Temple Memorial
- Aramark Corp.
-
Waco, TX
- Job Description The Food Service Worker will assist the manager with food/meal preparation; maintain cash receipts and m...
- 4/23/2024 12:00:00 AM
Food Service Worker - BSWH Temple Memorial
- ARAMARK Refreshment Services, Inc.
-
Waco, TX
- Job Description The Food Service Worker will assist the manager with food/meal preparation; maintain cash receipts and m...
- 4/23/2024 12:00:00 AM
Quality Lead
- REFRESCO GROUP
-
Waco, TX
- Make a Difference in YOUR Career! Our vision is both simple and ambitious: to put our drinks on every table. We are the ...
- 4/23/2024 12:00:00 AM
Restaurant Manager
- Hooters of America, LLC
-
Waco, TX
- Hooters of America LLC is looking for a Restaurant Manager in our Hooters of Irving! Manages various areas of responsibi...
- 4/23/2024 12:00:00 AM
Sterile Processing Technician
- Ascension Health
-
Waco, TX
- Details * Sign-on bonus: $5,000 with 2+ yrs experience, $1,000 with less than 2 yrs experience * Department: Sterile Pro...
- 4/23/2024 12:00:00 AM
TDI - Customer Service Rep III (Customer Service Agent)
- CAPPS
-
Waco, TX
- Job Description Do you have a passion for public service and enjoy making a difference?Don't miss out on this opportunit...
- 4/23/2024 12:00:00 AM
About Waco, Texas
Waco (/ˈweɪkoʊ/ WAY-koh) is a city in central Texas and is the county seat of McLennan County, Texas, United States. It is situated along the Brazos River and I-35, halfway between Dallas and Austin. The city had a 2010 population of 124,805, making it the 22nd-most populous city in the state. The 2017 US Census population estimate is 136,436 The Waco Metropolitan Statistical Area consists of McLennan and Falls Counties, which had a 2010 population of 234,906. Falls County was added to the Waco MSA in 2013. The 2017 US Census population estimate for the Waco MSA is 268,696.
Waco is located at ...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for eCommerce Marketing Analyst jobs
$62,452 to $81,456
Waco, Texas area prices
were up 1.2% from a year ago
were up 1.2% from a year ago
What does an eCommerce Marketing Analyst do?
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