eCommerce Marketing Director develops policies and plans to execute the overall vision, strategy, and capacity needed to support organizational long-term and short-term e-commerce sales growth goals. Evaluates and recommends e-commerce investments & initiatives and leads the development of business cases and marketing plans. Being an eCommerce Marketing Director identifies opportunities for innovation and expansion of customer engagement and revenue using data and analytics to study traffic, trends, customer touchpoints, and pain points. Partners with stakeholders across the organization to optimize digital channels. Additionally, eCommerce Marketing Director prioritizes and plans technical projects for improvements to customer experience, new e-commerce features and offerings. Requires a bachelor's degree. Typically reports to senior management. The eCommerce Marketing Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be an eCommerce Marketing Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)
Chaparral and Robalo Boats, leading manufacturers of fiberglass boats is looking for a dynamic Marketing Director to oversee the development and delivery of a fully integrated marketing strategy. Ideal candidate will have a proven track record in a senior level marketing role and a strong background with digital marketing.
Job Overview
As Marketing Director, you will be responsible for developing inspiring campaigns for both brands, Chaparral Boats and Robalo Boats, that will stimulate the interest of the public. You are someone who embodies strong leadership abilities, creativity, understanding of BI and Analytics and has stellar communication skills.
The Role of Marketing Director:
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Job Type: Full-time
Pay: $50,000.00 - $100,000.00 per year
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Work Location: In person
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0 eCommerce Marketing Director jobs found in Albany, GA area