eCommerce Marketing Manager manages the implementation and development of marketing plans to fulfill the e-commerce vision and strategy for achieving corporate sales and conversion goals. Coordinates digital marketing efforts geared to grow business, increase customer engagement, promote products, and optimize the online experience. Being an eCommerce Marketing Manager utilizes messaging, best sellers, promotions, discounts, user reviews, and email campaigns to attract and retain customers. Deploys SEO tools and methods to ensure e-commerce website is optimized for searching and performance responsiveness as well as delivering visual appeal and compelling content. Additionally, eCommerce Marketing Manager tracks and measures program effectiveness to drive improvement or develop new offerings. Requires a bachelor's degree. Typically reports to a director. The eCommerce Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be an eCommerce Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1-3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)
POSITION SUMMARY |
Seabrook Technology Group are looking for a confident and experienced marketing leader who has a proven track record with driving lead generation campaigns within a global B2B SaaS business and preferably understands the Life Science and medical manufacturing industry too. As a result of our continued growth, we need a Senior Marketing Manager to lead the marketing team (who are based in both the USA and in Colombia) through a rapidly evolving expansion period. You will need to have experience in managing teams and developing talent. As a well-rounded marketer with proven ability to build and deploy robust, multi-channel marketing plans, you will have strong analytical skills alongside a creative flair. |
GENERAL ACCOUNTABILITY |
Experience
Required Knowledge/Skills and Education.
Key Responsibilities: Marketing
Lead Generation & Sales Enablement
Travel Required:
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SUCCESS FACTORS |
Reporting to: CMO and CEO, and dotted line into Senior VP of Industry Engagement Key Relationships: Marketing team members, Seabrook Sales, Seabrook PMO, Siemens and Tulip Partner Marketing Managers |
EXPERIENCE / QUALIFICATIONS |
Skills and Abilities Required: Experience: Required:
Desired:
Computer Equipment and Software Requirements:
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EDUCATION |
Bachelor's degree in advertising, marketing, communications or related field (or equivalent experience) |
TRAINING AND DEVELOPMENT |
Maintain professional and technical knowledge by attending educational workshops and completing online courses. |
DISCLAIMER |
This job description in no way states or implies that these are the only duties to be performed by this position. All duties and responsibilities are essential job functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities. Some requirements may exclude individuals who pose a direct threat or significant risk to the health or safety of themselves or others. The requirements listed in this document are the minimum levels of knowledge, skills, or abilities. |
EQUAL EMPLOYMENT OPPORTUNITY STATEMENT |
Seabrook Technology Group is an equal opportunity employer. We offer a welcoming and inclusive environment in service to one another, our projects, the diverse consumers we represent, and the global communities in which we work and call home. We do all of this with kindness, empathy, and respect for each other. |
SALARY |
$90K to $105K |
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