eCommerce Sales Manager jobs in Reading, PA

eCommerce Sales Manager manages and directs an e-commerce sales force to achieve sales and profit goals. Designs and recommends online sales programs and sets short and long-term online sales strategies. Being an eCommerce Sales Manager requires a bachelor's degree in area of specialty. Typically reports to a head of a unit/department. The eCommerce Sales Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Extensive knowledge of department processes. To be an eCommerce Sales Manager typically requires 5 years experience in the related area as an individual contributor. 1 to 3 years supervisory experience may be required. (Copyright 2024 Salary.com)

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eCommerce Marketing Specialist
  • Profound Technologies
  • Chester Springs, PA FULL_TIME
  • # eCommerce Marketing Specialist

    A technically competent Marketing Specialist with real work experience of how to manage a commerce storefront and related marketing tools. The focus of the eCommerce Marketing Specialist is to plan, organize and lead the ongoing development of the ecommerce sales department at an already successful technology company

    Collaborate with the Director of Sales, Marketing Manager, Purchasing Manager and CTO to expand the existing ecommerce website’s success. The goal of the eCommerce Specialist  is to take this existing site that is already complete with product inventory and improve the marketing through the website, Google Merchant and Google Adwords. In addition, we are looking for the skill set needed to expand our ecommerce to other online sales channels, which would include, but not be limited to Amazon Reseller, eBay, Facebook, Instagram, etc.

    Reporting Hierarchy

    Direct Supervisor: TBD

    Tasks

    - Research the existing marketplace, competitors and competitor’s pricing

    - Device a pricing plan and listing strategy that leverages our unique product and service offerings, plus our ability to gain more competitive pricing on particular pricing

    - Creating pricing plans, marketing and listing approaches to test and optimize over time

    - Work with purchasing team to plan pricing based promotions that have to do with negotiated discount pricing with vendor relationships that would be more competitive than established online pricing strategies

    - Collaborate with Marketing Manager to plan landing page and marketing assets needed to create an launch updated site pages, landing pages, and marketing assets

    - Evaluate and improve the current eCommerce newsletter strategy

    -Review and improve the Google Adwords listings with emphasis on creating an improved cost per acquisition

    - Work with management to create competitive pricing based marketing efforts that prioritize growth and customer acquisition, while maintaining cashflow objectives

    - Research industry insights and interview experts internally to improve how we position our service offering that is promoted on the ecommerce site.

    - Interface with Marketing manager for creation of product only newsletters and product-only promotional emails

    - Work with Marketing and BD Manager and Creative Director to create new marketing materials.

    - Work with CTO and Marketing Manager to evaluating and create video assets to help promote the product details and make information available for customers

    - Collect and analyze data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand.

     - Monitor industry statistics and follow trends in trade literature.

    - Develop and implement procedures for identifying advertising needs.

    - Analyze consumer and industry trends.

    - Discuss business strategies, practices, or policies with managers.

    - Measure effectiveness of business strategies or practices.

    - Prepare reports for management.

    - Analyze and track company’s marketing and sales kpi’s.

    - All other duties assigned by management

    ## Work Activities

    - Interfacing with online commerce backend and configuration management

    - Managing, tracking, reporting and improving online listings

    - Documenting/Recording Information in google spreadsheets and regular KPI related reports

     - Processing Information

    - Analyzing Data or Information

    - Interfacing with team members and management to plan and execute project tasks

    - Making Decisions and Solving Problems

    - Thinking Creatively

    - Writing Clearly

    - Working independently on certain tasks

    - Communicating with Supervisors, Peers, or Subordinates

    - Updating and Using Relevant Knowledge

    - Creating marketing expense budgets 

    - Managing revenue goals to guide tactical decisions

    Basic Skills

    - Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.

    - Understanding written sentences and paragraphs in work related documents.

    - Communicating effectively in writing as appropriate for the needs of the audience.

    - Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.

    - Talking to others to convey information effectively.

    - Persuading others to change their minds or behavior.

    - Being aware of others' reactions and understanding why they react as they do.

    - Adjusting actions in relation to others' actions.

    - Actively looking for ways to help people.

    - Teaching others how to do something.

    - Managing one's own time and the time of others.

    - Motivating, developing, and directing people as they work, identifying the best people for the job.

    - Obtaining and seeing to the appropriate use of equipment, facilities, and materials needed to do certain work.

    - Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.

    ## Physical Demands

    The employee is occasionally required to stand; walk; reach with hands and arms; stoop, kneel, or crouch; the employee is frequently required to sit; use hands to finger, handle, or feel; the employee is regularly required to talk or hear; and the employee is frequently required to lift up to 10 pounds; and up to 25 pounds with assistance.

    ## Educational Requirements

    Online ecommerce marketing experience, such as store manager, Google Adwords manager, Google Merchant Center, etc. Ideally, 3-5 years experience with online marketing of an already successful ecommerce company

    ## Desktop Computer Skills

    Google Adwords- Familiarity with adwords, campaign management, keyword and negative keywords management, geographic and other demographic filters, Cost Per Click

    Google Analytics- How to read and analysis search statistics to drive page improvements and landing pages conversion actions

    Google Merchant Center- Familiar with how to view competitor pricing information, and revise pricing strategies and invest in specific product marketing listings through Adwords based on information analysis of Google Merchant Center.

    Amazon Seller Central-  Capable of listing products successfully that incorporates the options and cost associated with whether the product is shipped from our warehouse or located in Amazon’s warehouse

    eBay- Capable of analysis of existing buy it now listings and able to do analysis and strategy development of successful ongoing listings that leverage particular product and pricing advantages available

    BigCommerce - familiarity with an online commerce platform, and the ability to edit listings, connect to other third-party tools, such as Google Merchant and Google Adwords, and optimize the way in which the commerce platform leverages other commerce interfaces online.

    ## System Skills

    - Considering the relative costs and benefits of potential actions to choose the most appropriate one.

    - Determining how a system should work and how changes in conditions, operations, and the environment will affect outcomes.

    - Identifying measures or indicators of system performance and the actions needed to improve or correct performance, relative to the goals of the system.

    ## Tools

    Computers, Internet and Online advertising and commerce tools

    ## Technology

    Operating system software (Windows)

    Customer relationship management CRM Software

    Database: 

    Electronic mail software: Gmail

    Office Suite Software: Google Drive

    Online Meeting Applications: Zoom

    Spreadsheet software: G-Suite Sheets

    Word Processing software: G-Suite Docs

    Commerce Platform : Big Commerce

    Online Marketing Tools:  Google Adwords, Google Analytics, Youtube, Instagram, Facebook

    Job Type: Full-time

    Pay: $65,000.00 - $90,000.00 per year

  • 20 Days Ago

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eCommerce Marketing Specialist
  • Profound Technologies
  • Pennsylvania, PA FULL_TIME
  • eCommerce Marketing SpecialistA technically competent Marketing Specialist with real work experience of how to manage a commerce storefront and related marketing tools. The focus of the eCommerce Mark...
  • 2 Months Ago

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Verizon Sales Consultant
  • Cellular Sales
  • Denver, PA OTHER
  • Cellular Sales Cellular Sales is Growing! Average and High-End Sales Consultants earn $71,000 – $110,000 / year Are you determined to grow your job into a career, in a fast-paced thriving environment?...
  • 1 Month Ago

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Medical Device Sales - Paid Internship
  • Medical Sales College
  • Reading, PA FULL_TIME
  • DescriptionMedical Device Sales - Paid InternshipLooking for a rewarding and lucrative career in the medical sales industry? Our paid Internship may be the right path for you!Here are just some of the...
  • 23 Days Ago

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Medical Device Sales - Paid Internship
  • Medical Sales College
  • Orwigsburg, PA FULL_TIME
  • DescriptionMedical Device Sales - Paid InternshipLooking for a rewarding and lucrative career in the medical sales industry? Our paid Internship may be the right path for you!Here are just some of the...
  • 4 Days Ago

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Medical Device Sales - Paid Internship
  • Medical Sales College
  • Kutztown, PA FULL_TIME
  • DescriptionMedical Device Sales - Paid InternshipLooking for a rewarding and lucrative career in the medical sales industry? Our paid Internship may be the right path for you!Here are just some of the...
  • 4 Days Ago

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0 eCommerce Sales Manager jobs found in Reading, PA area

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Jewelry Sales Consultant
  • Brilliant Earth
  • King Of Prussia, PA
  • Jewelry Consultant Our Jewelry Consultants provide?an exceptional experience for every Brilliant Earth customer. As a Je...
  • 3/28/2024 12:00:00 AM

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Added - 01/31/22 On-line Order Fulfillment Specialist Other Area(s) Oklahoma City , Oklahoma | Direct Hire
  • Ncite Partners
  • Allentown, PA
  • **Location** Added - 01/31/22 On-line Order Fulfillment Specialist Other Area(s) Oklahoma City, Oklahoma | Direct Hire *...
  • 3/28/2024 12:00:00 AM

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QVC Frazer Retail Team Member
  • Qurate Retail Group
  • Malvern, PA
  • Thank you for your interest in joining our team! Qurate Retail Group comprises six leading retail brands - QVC®, HSN®, B...
  • 3/28/2024 12:00:00 AM

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Supply Chain / Buyer Internship - Summer 2022
  • Clarkassociatesinc
  • Lancaster, PA
  • **Job Opening** ** Job Title: Supply Chain / Buyer Internship - Summer 2022** ** Company: Clark Associates, Inc.** Clark...
  • 3/28/2024 12:00:00 AM

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Lead PPC Strategist
  • Shyft
  • Lancaster, PA
  • Role and Responsibilities The Lead PPC Strategist will not only maintain client campaigns, but also, delegate client cam...
  • 3/27/2024 12:00:00 AM

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Fulfillment Center Associate
  • Lilly Pulitzer
  • King Of Prussia, PA
  • Sugartown Worldwide LLC Job Type: Regular Brand Strategy Our Brand mission is to inspire confidence and optimism, inviti...
  • 3/25/2024 12:00:00 AM

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Marketing Director - Ecommerce Fashion Company
  • D'IYANU
  • Norristown, PA
  • About D’IYANU: D'IYANU is a leading ecommerce fashion company, offering a curated selection of apparel and accessories. ...
  • 3/24/2024 12:00:00 AM

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Customer Service Representative
  • Evonik
  • Allentown, PA
  • **Customer Service Representative** **Location:** Allentown, PA, US **VACANCY REFERENCE NUMBER 155400** **Customer Servi...
  • 3/24/2024 12:00:00 AM

Reading (/ˈrɛdɪŋ/ RED-ing; Pennsylvania German: Reddin) is a city in and the county seat of Berks County, Pennsylvania, United States. With a population of 87,575, it is the fifth-largest city in Pennsylvania. Located in the southeastern part of the state, it is the principal city of the Greater Reading Area, and is furthermore included in the Philadelphia-Reading-Camden PA-NJ-DE-MD Combined Statistical Area. The city, which is approximately halfway between the state's most populous city, Philadelphia, and the state capital, Harrisburg (as well as about halfway between Allentown and Lancaster)...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for eCommerce Sales Manager jobs
$113,357 to $168,085
Reading, Pennsylvania area prices
were up 1.5% from a year ago

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