eCommerce Strategy Director implements the policies and plans to execute the overall vision, strategy, and capacity needed to support organizational long-term and short-term e-commerce sales growth goals. Provides support for evaluating e-commerce investments & initiatives and facilitates the development of business cases and marketing plans. Being an eCommerce Strategy Director compiles data and analytics to study traffic, trends, customer touchpoints, and pain points used to analyze opportunities for innovation and expansion of customer engagement and revenue. Partners with stakeholders across the organization to optimize digital channels. Additionally, eCommerce Strategy Director plans and implements technical projects for improvements to customer experience, new e-commerce features and offerings. Requires a bachelor's degree. Typically reports to a director. The eCommerce Strategy Director typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. To be an eCommerce Strategy Director typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. (Copyright 2024 Salary.com)
YOUR ROLE
In this role, you will be tasked with growing the audience and revenue for all SEO editorial content, across multiple Launch Potato brands, including FinanceBuzz and All About Cookies. You will own content strategy, content quality, and operations. You should be passionate about SEO. You will also play a big role in revenue optimization.
The ideal candidate has a "get it done" attitude and can easily switch between hands-on tasks and strategic thinking. As a clear and direct communicator who thrives on solving hard problems, you will remove roadblocks and continually work to improve your team's efficiency and skill.
Additionally, you should enjoy spending time examining data and reporting on what you find. We are a data-driven company, and loving spreadsheets couldn’t hurt. You should be a solutions-oriented person who enjoys taking on new challenges and doesn’t fear ambiguity. You should be adept at creating an environment that is conducive to both business and personal success.
SUCCESS LOOKS LIKE
WHAT YOU NEED TO SUCCEED
Total Rewards & Compensation
Salary range: $120,000–$150,000
Base salary is set according to market rates for the nearest major metro and varies based on Launch Potato’s Levels Framework. Your compensation package includes a base salary, profit-sharing bonus, and competitive benefits. Launch Potato is a performance-driven company, which means once you are hired, future increases will be based on company and personal performance, not annual cost of living adjustments.
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