eCommerce Strategy Manager jobs in Anaheim, CA

Phelps United eCommerce understands the challenges brands face trying to succeed on Amazon and other marketplaces. By partnering with us, our clients leverage a team of experts with decades of Amazon and eCommerce experience that will provide personal attention and develop unique programs to meet its specific needs. We are 100% invested in our clients’ brands buying their products and protecting and respecting the brand. We are looking for Experienced eCommerce Brand Managers that share our vision and customer service to our clients. This is for a local candidate that can work Hybrid in our Anaheim Headquarters Tuesday-Thursday. 

Job Summary

This individual will be responsible for developing brand strategies, marketing plans, and product innovations to drive product growth. They should feel comfortable working cross-functionally to execute these strategies and ensure brand consistency. The Brand Manager will plays an ownership role in strategic planning and execution of the go-to market strategy for several of Phelps United managed brands. Primary responsibilities include developing strategy and running daily operations for an assigned set of clients.

Responsibilities

• Coordinate cross-functionally to ensure consistency in brand-related decisions
• Propose, develop and execute brand strategy including channel selection, product strategy, pricing strategy and go-to market approach
• Maintain quality control of the catalog, ensuring all information is accurate and that product and pricing updates are consistent with our website;
• Measure and report on category/item performance as well as provide suggestions on continuous improvement strategies to improve catalog performance;
• Oversee marketplace management, digital marketing operations and digital platform operations;
• Maintain accurate catalog of various client products through product catalog uploading via vendor portals;
• Identify and report opportunities for product sales conversion using merchandising, enhanced content and A/B testing;
• Forecasting of annual sales and management of inventory planning & replenishment;
• Identify and execute the marketing roadmap and program innovation to drive this vision using Promos, Coupons, CPC ads, Display ads;
• Partner with Digital Advisor, Client Sales, Creative Development, and Support departments on launch successes including merchandising, performance management, etc.;
• Performing market research; Monitor trends and keep a close eye on competitive products in the marketplace; Analyze brand positioning, consumer insights and other various data including, but not limited to sales trend, conversion rates and return trends.

Minimum Qualifications

• 2-4 years of experience in a brand management role within retail; E-Commerce experience highly preferred; Amazon Seller Central/Vendor Central Experience is ideal!
• Proven skills developing brick and mortar selling strategies, online digital strategies, excellent understanding of web technologies, exposure and passion for social media, SEM/SEO, digital content and performance display.
• Experience launching online products;
• Business and technical expertise including experience-driving operations in a retail and eCommerce business with emphasis on metrics.

Phelps United has the distinction of being recently listed as “Best Places to Work in Orange County” in 2022 and has National Minority Owned Company Certification (NMSDC) and is one of the Fastest Growing Companies in Orange County.

Compensation and Benefits

• Competitive Salary plan
• We offer 75% coverage for medical (Kaiser HMO).
• Company Paid Dental & Vision care insurance
• Company paid life insurance, Accidental Death and Dismemberment (AD&D) insurance, &
• Long-Term Disability Insurance (LTD) insurance
• 401(k) plan with employer match
• Generous Paid Time Off & Holiday plan
• Outstanding company culture, with an amazing teamwork environment
• Employee Assistance Programs & Working Advantage Discount package
• Position is Hybrid working Tuesday-Thursday in our Anaheim Headquarters

Phelps United is an equal opportunity employer

“Applicants must be authorized to work for ANY employer in the US. We are unable to sponsor or take over sponsorship of employment Visa at this time.”.