eCommerce Strategy Manager jobs in Kansas City, MO

This role oversees the end-to-end e-commerce marketing and merchandising activities for the ecommerce business.

The ideal candidate is highly organized with a proven ability to multi-task especially in an agile, fast-paced, deadline driven environment. He or she should have a strong attention to detail and the ability to work independently and as part of a team in a fast paced environment.

Desired Skills & Experience:

• At least 5 years of professional experience with at least 3 years of experience ecommerce managing marketing and merchandising programs.
• Technical understanding of e-commerce web platforms and analytics. Magento experience a must.
• Competency with HTML and CSS relative to CMS preferably Magento.
• Understanding of front and back-end logistical online order placement and fulfillment cycles (payment process, back-end inventory fulfillment, order confirmation and shipping) to optimize online customer experience.
• Experience constructing online marketing/advertising programs and site content.
• Digital Marketing experience SEO, SEM, Affiliate, etc.with a heavy emphasis on email marketing.
• Email Marketing experience with HTML coding, list management and email analytics are a must with a preference using the Bronto and Klaviyo email service providers.

Day to Day:

• Manage site calendar regarding seasonal product launches, site enhancements, promotions, etc.
• Manage all site content including daily management of home and category pages ensuring key goals are achieved.
• Lead the delivery and trafficking of creative assets to/from site/graphic designers and developers.
• Partner with third party partners to optimize opportunities to grow marketing programs and customer audience.
• Monitor and report on key campaign metrics including open rates, conversions, CTR, and retention.

Job Type: Full-time

Experience:

• Merchandising: 2 years (Preferred)
• Email Marketing: 3 years
• E-Commerce: 5 years (Preferred)