Associate Admissions Director jobs in New York

Job Title: Associate Director, Admissions CRM Operations

Department: Admissions

Reports To: Director of Admissions

Working Location: Onsite position with the potential of two remote workdays per week.

Position Overview: Analyze, monitor, and optimize performance of the full suite of Admissions CRM and technological/data-provider products (Salesforce primary) on an ongoing basis. Manage Undergraduate Processing staff and direct their productivity and priorities to be in sync with other Admissions sectors all working together to optimize enrollment. Send official electronic decision notifications to Undergraduate applicants. Support CRM suite operations for all sectors within the office of Admissions, Undergraduate, Graduate, and Special Programs. Supervise operational staff for Undergraduate processing.

Job Duties

• Serve SVA Admissions as the primary architect and administrator for the Salesforce CRM (​​Customer Relationship Manager) and its suite of integrated technologies.
• Train, supervise, coach, and appraise the Undergraduate Admissions processing team, currently five employees: one Assistant Manager and four Admissions Coordinators. Maximize their productivity, continuity of their work, seasonal focus and ensure integrity of data entry/record management.
• Streamline processes across the CRM suite to yield efficient, accurate outcomes and smooth operations for staff and prospective students. Focus on process automation to ease training, promote rapid turnaround and accuracy, and open up staff time to support Admissions prospective students and their families.
• Generate and send official electronic decision and registration notifications, revision notices, scholarship notices to undergraduate applicants using Conga. Communicate regularly with the Director of Admissions and Associate Director of Admissions about the timing of sending official notifications.
• Oversee the processing of Undergraduate enrollment deposits and housing deposits. Maintain enrollment waitlists and communicate with the Director of Admissions and Associate Director of Recruitment about capacity changes.
• Hire temporary seasonal workers to help process the high volume of applications and materials received during the annual processing busy season from December through March.
• Respond to inquiries from other departments about admitted students, including Student Accounts, International Student Office, Academic Advisement, Registrar, and Residence Life.
• Oversee the migration of daily records from Salesforce to Datatel Colleague; train and supervise Coordinators to migrate records; liaise with SVA Colleague Office to ensure accuracy and consistency.
• Create quality assurance reports and campaigns to identify errors or technical problems routinely and quickly.
• Oversee regular data imports of prospect and pre-prospect records using Dataloader. Associate imported records with Salesforce campaigns so their outcomes can be tracked.
• Develop and maintain a CRM suite internal case management system for Admissions users to resolve problems efficiently and identify patterns that require higher level solutions, working with the IT department and Colleague Computing as needed.
• Maximize the use and responsiveness of Admissions prospective student communication channels such as Admissions email inboxes, chat, and text messaging.
• Conduct Salesforce org health checks and implement recommendations in collaboration with the IT department. Source expert support as needed.
• Provide Director of Admissions with regular sector updates and insights to ensure transparency. Produce summary of CRM administration workflow in a Monthly Management Report for the Director of Admissions.
• Communicate regularly with other Admissions managers to align priorities, integrate projects and to support each other’s goals. Participate in bi-weekly manager meetings and monthly staff meetings.
• Perform Admissions CRM Admin duties such as managing Admissions user accounts, controlling access and security, and assigning permissions.
• Track regular integrations between products in the CRM suite, including Salesforce’s integration with Datatel Colleague.
• Conduct quality assurance throughout the CRM suite to ensure data consistency and completeness.

• Maintain a calendar of CRM and supporting product contracts and billing.
• Implement and integrate new technological projects as assigned; field other related duties as given by the Director of Admissions.
• Attend and assist with occasional recruitment events for Admissions; including Open House, New York City Portfolio Day, and Accepted Students Day; others on assignment.
• Support the Director of Admissions as a part of the management team; perform related projects as assigned.

Qualifications & Requirements:

• Bachelor’s Degree required. Master’s degree desirable.
• 6 years of full-time administrative work experience required, preferably in higher education.
• Experience as a Salesforce (or other CRM) administrator or a key CRM support in an educational setting required.
• Experience supervising staff or managing employee workflows is required.
• Experience successfully implementing and optimizing digital communication products and software required.
• Strong, up-to-date knowledge of record management best practices and higher educational data privacy policies required.
• Meticulous attention to detail and accurate, efficient data entry skills required.
• Ability to manage multiple tasks simultaneously and perform well under pressure.
• Ability and willingness to work evenings and weekends as office needs dictate.