CRM Targeted Marketing Campaign Manager determines the most effective points of interaction (POI) for marketing campaigns by using reports from the customer information center system. Applies customer and sales information from the Customer Relationship Management (CRM) system to achieve marketing goals. Being a CRM Targeted Marketing Campaign Manager requires a bachelor's degree in area of specialty. Typically reports to a manager or head of a unit/department. The CRM Targeted Marketing Campaign Manager typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. To be a CRM Targeted Marketing Campaign Manager typically requires 3+ years of managerial experience. (Copyright 2024 Salary.com)
Now in its 48th year, Spoleto Festival USA is internationally recognized as America’s premier performing arts festival. For 17 days and nights each spring, Spoleto Festival USA fills Charleston’s historic theaters, churches, and outdoor spaces with performances in opera; theater; dance; and chamber, symphonic, choral, and jazz music. Spoleto’s mission is to present programs of the highest artistic caliber while maintaining a dedication to young artists, a commitment to all forms of the performing arts, a passion for contemporary innovation, and an enthusiasm for providing unique performance opportunities for established artists. Beyond its role as a launching pad for young talent, Spoleto also serves as a catalyst for cultural change and has aided in Charleston’s flourishing as a top arts and culture destination. The 2024 Season will take place from May 24 through June 9. Spoleto Festival USA is a 501 (c)(3) charitable organization.
Job Description
We are seeking a talented CRM Systems Manager to manage all aspects of our Customer Relationship Management (CRM) ecosystem, including reporting tools, third-party integrations, and the strategic roadmap. This pivotal role will manage Tessitura, our comprehensive CRM platform that supports every aspect of our organization—from ticketing and admissions to fundraising, memberships, marketing, and business insights. As a central liaison for both external vendors and internal teams, the role will be indispensable in enhancing the platform's performance and driving our CRM evolution to significantly enhance platform capabilities and stakeholder experiences.
Core Functions:
This role demands a dynamic individual who thrives in collaborative settings, partnering effectively with both internal teams and external vendors. Initially focused on hands-on data management tasks, the CRM Systems Manager will progressively take on a broader strategic focus, equipping the team for independent operation within our CRM ecosystem. We are looking for a candidate with a profound understanding of how technology can transform operations and a strong commitment to enhancing the arts sector. The ideal candidate will bring deep knowledge of Tessitura and a dedication to fostering significant connections across our team and with our stakeholders, ensuring that our CRM tools are fully utilized to enhance our organization's capacity and reach.
Position Type: Full-time, exempt, and benefit eligible
Hours: A standard 40-hour work week; including work nights, holidays, weekends, and extended hours as required; on-call during Festival period and for emergencies
Anticipated Start Date: As soon as possible
Location: Organization is based in Charleston, SC. Work. Location for this role is flexible (hybrid or fully remote possible)
Department: Operations
Reports to: Chief Operating Officer
Responsibilities
a) Manage the Tessitura CRM System, including minimizing downtime post-upgrades and communicating necessary changes.
b) Oversee issue resolution and manage updates, upgrades, and integrations, ensuring efficient planning and staging.
c) Handle vendor relationships, contracts, and new work activation with an unbiased, department-neutral approach.
d) Maintain relationships with third-party technology providers, including the Tessitura Network, to manage integrations effectively.
e) Ensure understanding of Tessitura's applications from an end-user perspective, both internal and public facing.
f) Maintain legal compliance in CRM database processes.
g) Conduct backups, restoration, and archival of data, and maintain application test plans with thorough documentation.
h) Document and plan procedures for disaster recovery and business continuity.
a) Develop system roadmaps and prioritize new features, aligning with organizational goals.
b) Lead requirements gathering and project planning sessions to further the CRM strategic roadmap.
c) Plan resource allocation for feature development, considering team availability and project timelines.
d) Act as a CRM champion, promoting and communicating its use throughout the organization.
a) Create and maintain documentation for efficient data processes and platform use.
b) Ensure adherence to data management procedures and support data hygiene efforts across the organization.
a) Establish best practices and guidelines for various functions, including constituent database management.
b) Develop and lead system onboarding, training resources, documentation, customizations, and process efficiency.
c) Ensure department super users are capable of supporting routine user help requests, leaving advanced issues to the CRM Systems Manager.
d) Coordinate with the IT team to provide technical support and manage user access.
Required Qualifications
Desired Qualifications:
Additional Requirements:
Compensation:
Spoleto Festival USA offers a competitive salary and benefits package for qualified candidates. The target salary range for this position is $75,000 - $95,000. The salary offered will be commensurate with the selected candidate's experience and qualifications.
Full-time Employee Benefits Perks:
To apply: Please send a resume and cover letter to careers@spoletousa.org, indicating the attention of Chief Operating Officer. Three (3) character references must be provided, including their email addresses. No phone calls, please.
Spoleto Festival USA is an equal opportunity employer and committed to diversity in hiring. Equity is central to our culture, mission, and who we are as an arts organization. Spoleto Festival USA does not discriminate in employment on the basis of an individual’s race, color, sex, gender identity, gender expression, genetic information, hairstyles or hair texture, national origin, religion, age, sexual orientation, individuals with disabilities, pregnancy, parental status, marital status, military status, or any other status protected by federal, state or local law. Our greatest strength comes from our ability to come together as unique individuals — come as you are and bring the best version of yourself.
Uncertain if you fulfill every requirement in our job description? Don't let that deter you! If you think you have the potential to shine in this role, we wholeheartedly invite you to apply. At Spoleto Festival USA, we enthusiastically evaluate a wide spectrum of candidates, valuing their diverse workplace backgrounds and experiences. Whether you're entering the world of arts and culture administration, reentering the workforce after a break, contemplating a career shift, or pursuing advancement on your career journey, we're eager to consider you for exciting opportunities within our organization. Your application will be met with appreciation and thorough consideration.
Job Type: Full-time
Pay: $75,000.00 - $95,000.00 per year
Benefits:
Compensation package:
Experience level:
Schedule:
Work Location: Hybrid remote in Charleston, SC 29401
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