CopyWriter - Digital produces written content for various online platforms, including website articles, blog posts, social media posts, email newsletters, and more. Researches, validates, and develops clear and compelling content that adheres to required branding and style guidelines. Being a CopyWriter - Digital works closely with the marketing and creative teams to brainstorm ideas, develop content strategies, and ensure consistency in tone, style, and messaging across all channels. Incorporates search engine optimization best practices in all materials produced. Additionally, CopyWriter - Digital ensures that all grammar, spelling, flow, tone, and style are appropriate for the writing project. Utilizes content management tools to prepare materials. Requires a bachelor's degree in english, communication, journalism. Typically reports to a manager. The CopyWriter - Digital occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be a CopyWriter - Digital typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)
COPYWRITER
WHO WE ARE
At GREY, we believe the most powerful force in the world is creativity. And for over a hundred years, we have been expanding how creativity is used to move people, business and the world forward. We are grounded in our belief that the best ideas either create or reflect culture and can be used as a platform for action with and for our audiences - ideas we call, Famously Effective.
Named “Comeback Agency of the Year” by AdAge in March 2022, we are writing our next chapter and looking for incredible talent to join us to help write it, together. A chapter where we remain creatively driven, where we continue to increase our focus on the impact we can have on people, our client’s business and the world, and where every part of our culture and company is centered on the humans around us.
POSITION OVERVIEW
Partner with Art Director to develop, design and execute concept and copy for cross channel advertising initiatives. Create communications that will deliver client’s message in the most persuasive and unexpected manner. Reports to the Associate Creative Director, Creative Director, Group Creative Director or Executive Creative Director.
KEY RESPONSIBILITIES
WHAT YOU WILL NEED:
WHO YOU ARE:
At GREY we believe that being diverse, equitable and inclusive means will be a company where ideas reflect, connect to, and impact culture because we are a place where everyone can fully participate in the work of making our ideas creative, famous and therefore effective in the world. Where every person is valued for distinctive skills, experiences and perspectives. It is supported by committed leadership, studio values, behaviors, policies and procedures that promote a culture where everyone’s difference is valued.
GREY is a place where who you are - your race, ethnicity, nationality, age, physical and mental abilities, sexual orientation, gender/gender identity, religious beliefs, political beliefs, socioeconomic status, family status - will not cause disparity in your experience, but instead energizes your creativity and becomes an important and beneficial part of the work you do.